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# Life-Saving Timepieces
The Breitling Emergency II Watch Can Emit a Distress Beacon When in Danger

By Michael Hemsworth | Published 2013-08-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/breitling-emergency-ii-watch
References: [uncrate](http://uncrate.com/stuff/breitling-emergency-ii-watch/) & [breitling](http://www.breitling.com/en/emergency/presentation/)

Chronographs of today are designed to go to the farthest reaches of the Earth without ever showing a scratch, but what might actually benefit a worldly traveller is the ability to sound an alarm should something go amiss. That's what the Breitling Emergency II Watch is designed to do without compromising performance -- or style -- in the interim.

The world's first timepiece with a dual-frequency locator beacon, the Breitling Emergency II Watch is designed for adventurers, [emergency workers](https://www.trendhunter.com/trends/gshock-master-of-g-rescue-yellow-series) and the [armed forces](https://www.trendhunter.com/trends/marine-type-3) to offer help in the most remote locations. When activated, the Breitling Emergency II Watch will operate on a dual-frequency setting to broadcast a [distress beacon](https://www.trendhunter.com/trends/pebblebee-alert) that can help to effectively never leave the wearer in a life-threatening situation.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 96% | Activity: 100% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### What's Driving This Trend

- **Dual-frequency Locator Beacons:** The trend of incorporating dual-frequency locator beacons in timepieces offers new possibilities for safety and emergency response.
- **Adventure Watches:** The trend of designing watches specifically for adventurers opens up opportunities for creating innovative and practical features.
- **Wearable Safety Technology:** The trend of integrating safety features into wearable devices provides a unique opportunity to enhance personal security and response capabilities.

### Who This Affects Most

- **Watch Manufacturing:** The watch manufacturing industry can explore disruptive innovation by incorporating dual-frequency locator beacons into their timepiece offerings.
- **Emergency Response:** The emergency response industry can leverage the advancements in wearable safety technology to improve their search and rescue operations.
- **Outdoor Gear:** The outdoor gear industry can tap into the demand for adventure watches by developing products that cater to the needs of explorers and adventurers.

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