# Premium Hybrid Basketball Sneakers Nike's New 'Bred Toe' Combines Two Iconic Silhouettes By Riley von Niessen | Published 2018-02-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bred-toe References: [highsnobiety](https://www.highsnobiety.com/p/nike-air-jordan-1-bred-toe-release-date-price/) & [nike](http://nike.com/?sdjnfsd) After one sneaker fanatic put up an unreleased version of [Nike's](https://www.trendhunter.com/trends/black-toe-colorway) Air Jordan 1 'Bred Toe' online for $10,000 USD last year, the brand decided to officially release the highly sought after model. The unique release combines two Air Jordan 1 silhouettes, and combines hues of white, black, and red on the uppers and soles. Nike's [Swoosh](https://www.trendhunter.com/trends/legend-light-brown) logo and Air Jordan branding are featured in a statement fashion on the sneakers in black. With this, the sneakers have a classic appeal to them, which is what's caused so many sneakerheads to anticipate their release. As the Air Jordan 1 Bred Toe is made from [premium leather](https://www.trendhunter.com/trends/fear-colorway-1), the vivid colorway is made to last, along with the rest of the sneakers. Image Credit: Highsnobiety ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 93% | Activity: 77% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Premium Hybrid Sneakers:** Opportunity for brands to create innovative sneaker designs by combining different silhouettes and colorways. - **Sneakerhead Culture:** Opportunity for businesses to cater to the highly passionate and dedicated community of sneaker enthusiasts. - **Premium Leather Footwear:** Opportunity for companies to offer high-quality, long-lasting leather sneakers with unique colorways and designs. ### Sectors Adopting This - **Footwear:** Opportunity for footwear brands to capitalize on the growing demand for premium hybrid sneakers. - **Fashion Retail:** Opportunity for retailers to target sneakerheads and offer exclusive releases and limited-edition collaborations. - **E-commerce:** Opportunity for online platforms to connect sneaker enthusiasts with rare and hard-to-find hybrid sneaker releases. ## Related on Trend Hunter - [Distressed Crackled Leather Sneakers](https://www.trendhunter.com/trends/black-toe-colorway.md) - [Merged Hybrid Basketball Shoes](https://www.trendhunter.com/trends/air-jordan-23.md) - [Red Velvet-Inspired Tonal Sneakers](https://www.trendhunter.com/trends/bred-velvet.md) - [Monochromatic Hybrid Sneakers](https://www.trendhunter.com/trends/air-jordan-23-1.md) - [Red-Accented Basketball Sneakers](https://www.trendhunter.com/trends/true-red-colorway.md) - [Richly Green-Toned Sneakers](https://www.trendhunter.com/trends/jordan-retro-1-high.md) - [Greyscale Leather Speckled Sneakers](https://www.trendhunter.com/trends/fear-colorway-1.md) - [Athletic Tabi-Style Shoes](https://www.trendhunter.com/trends/fire-red-2.md) - [Expanded Simplistic Mid Sneakers](https://www.trendhunter.com/trends/rare-air.md)