# Breast Cancer-Fighting Soaps The Ladysaver Soap Encourages Women to Perform Breast Self-Exams By Cadhla Gray | Published 2015-10-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/breast-selfexams References: [theinspirationroom](http://theinspirationroom.com/daily/2015/ladysaver-soap/) & [soapministry](http://soapministry.com/bcf/) This line of 'Ladysaver' soaps encourage women to perform breast self-exams in the shower. The delicate pink rose-shaped soaps slowly lather away to reveal a "Check Breasts" reminder within the center of the soap. Non-aggressive, this gentle reminder can help even the busiest woman to remember this important and necessary act to check for and prevent breast cancer. The [Breast Cancer Foundation](https://www.trendhunter.com/trends/breast-cancer-research-foundation1) Singapore collaborated with an artisanal soap company, [Soap Ministry](https://www.trendhunter.com/trends/fragrance-forward-bodycare), to produce these breast self-exam promoting cleaners. The soaps are not only health-encouraging, but also feel nice and smell lovely. Made with [organic goat's milk](https://www.trendhunter.com/trends/goats-milk-soaps) and infused with rose-scented essential oil, they are moisturizing, making them appeal to women of all ages. The soaps were even made in part with breast cancer survivors and their loved ones. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 46% | Activity: 79% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Breast Self-exam Promotion:** Disruptive innovation opportunity: Develop innovative products that encourage and remind women to perform regular breast self-examinations. - **Health-encouraging Soaps:** Disruptive innovation opportunity: Create personal care products that not only promote health but also provide a pleasant sensory experience. - **Collaborative Product Development:** Disruptive innovation opportunity: Collaborate with non-profit organizations and niche market companies to create unique and meaningful products. ### Industries Being Reshaped - **Personal Care Products:** Disruptive innovation opportunity: Introduce new personal care products that promote health and wellness. - **Non-profit Organizations:** Disruptive innovation opportunity: Partner with non-profit organizations to create innovative products that promote a cause. - **Artisanal Soap Industry:** Disruptive innovation opportunity: Combine traditional soap-making techniques with modern health and wellness concepts to create unique soap products. ## Related on Trend Hunter - [Festive Moldable Soaps](https://www.trendhunter.com/trends/bath-body-works-shapeable-soap.md) - [Conceptual Educational Soaps](https://www.trendhunter.com/trends/consent-soap.md) - [Food-Based Body Bars](https://www.trendhunter.com/trends/edible-soap.md) - [Cancer-Symptom Detecting Bras](https://www.trendhunter.com/trends/stage-zero.md) - [Botanical Artisan Soaps](https://www.trendhunter.com/trends/artisanmade-petite-floral-shaped-soap-collection.md) - [Soap-Embedded Body Scrubers](https://www.trendhunter.com/trends/body-smoosh.md) - [Collectible Girl Group Soaps](https://www.trendhunter.com/trends/lush-x-katseye.md) - [Gardener-Targeted Soaps](https://www.trendhunter.com/trends/gardeners-soap-bar.md) - [Breast Health Awareness Apps](https://www.trendhunter.com/trends/know-your-lemons.md)