# Ancient Grain Breakfast Bars KIND's Breakfast Snacks are Loaded with Superfoods and Whole Grains By Laura McQuarrie | Published 2016-09-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/breakfast-snacks References: [kindsnacks](http://www.kindsnacks.com/store/types/kind-breakfast-bars) To expand upon its wide assortment of [snack bar products](https://www.trendhunter.com/trends/kind-snacks-protein-max-bars), [KIND](https://www.trendhunter.com/trends/healthy-grains-energy-bars) is now producing a range of breakfast snacks that come in a convenient and easy-to-eat bar form. A single KIND Breakfast Bar package contains two [hearty bars](https://www.trendhunter.com/trends/hearty-bars) in flavors like Blueberry Almond, Raspberry Chia and Dark Chocolate Cocoa. In addition to featuring a few superfood ingredients, the packaging designs boast super grains like ancient millet, buckwheat, amaranth and quinoa. KIND notes that each 50 gram serving includes 21 grams of whole grains. As more consumers plan days that are packed with activities from the morning to the evening, on-the-go food solutions like this one are becoming essential, especially when it comes to beginning the day with a foundation of healthy food. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 65% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Whole Grain Breakfast Bars:** The trend of convenient and healthy breakfast snacks packed with whole grains is on the rise. - **Superfood Loaded Bars:** The trend of incorporating superfoods into snack bars and making them accessible for on-the-go consumers is emerging. - **Ancient Grain Products:** The trend of promoting ancient grains like millet, buckwheat and quinoa in snack bars as a healthier and eco-friendly alternative is increasing in popularity. ### Industries Being Reshaped - **Snack Bars:** Snack bar manufacturers can innovate by incorporating more whole grains and superfoods in their products to appeal to consumers who prioritize convenience and healthy eating. - **Breakfast Foods:** As consumers increasingly prioritize healthy options for breakfast, manufacturers in the breakfast food industry can innovate by incorporating more ancient grains and superfoods in their products. - **Food Packaging:** With the increasing demand for healthy and convenient snack options, the food packaging industry can innovate by creating packaging that makes on-the-go eating easier and more eco-friendly. ## Related on Trend Hunter - [Grain-Powered Energy Bars](https://www.trendhunter.com/trends/healthy-grains-energy-bars.md) - [Kid-Friendly Soft-Baked Bars](https://www.trendhunter.com/trends/kind-kids-range.md) - [Convenient Protein Breakfast Bars](https://www.trendhunter.com/trends/apricot-fig-breakfast-bar.md) - [Healthy Trail Mix-Style Bars](https://www.trendhunter.com/trends/kind-snacks-2.md) - [Kids School-Ready Oat Bars](https://www.trendhunter.com/trends/blueberry-muffin-oat-bar.md) - [Nutrient-Dense Snack Bars](https://www.trendhunter.com/trends/kind-snacks-savory.md) - [Protein-Rich Snack Debuts](https://www.trendhunter.com/trends/kind-1.md) - [Chewy Granola Cereals](https://www.trendhunter.com/trends/soft-baked-granola.md) - [Protein Bar-Inspired Granolas](https://www.trendhunter.com/trends/kind-protein-max-granola.md)