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# Low-Cost Folded Breakfast Sandwiches
The New Jack in the Box Breakfast Pockets are Easy to Enjoy

By Michael Hemsworth | Published 2017-10-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/breakfast-pockets
References: [chewboom](http://www.chewboom.com/2017/10/02/jack-box-unveils-new-2-breakfast-pockets/)

The Jack in the Box Breakfast Pockets have been created to answer the demand for more breakfast food varieties that are able to be eaten on-the-go to acknowledge the growing number of consumers leading overtly busy lifestyles.

The new breakfast sandwich varieties are inexpensively priced at $2 each and are grilled in a [flour tortilla, folded](https://www.trendhunter.com/trends/breakfast-borito) and ideal for being consumed when commuting. The sandwiches come in two varieties including the Sausage and Egg Breakfast Pocket and the Ham & Egg Breakfast Pocket.

The Jack in the Box Breakfast Pockets contain [substantial levels of protein](https://www.trendhunter.com/trends/protein-pockets) to make them an [inexpensive yet hearty breakfast option](https://www.trendhunter.com/trends/waffle-breakfast-sandwich) to pick up when heading to work. They can be eaten single-handedly to let you go on about your routine with ease.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 89% | Activity: 86% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Convenient On-the-go Breakfasts:** The demand for breakfast options that can be easily eaten while commuting creates an opportunity for innovative packaging and portable breakfast solutions.
- **Affordable Protein-packed Meals:** Inexpensive breakfast options that offer substantial protein levels tap into the market demand for affordable yet satisfying meals, providing an opportunity for cost-effective ingredients and meal options.
- **Customizable Quick-serve Breakfasts:** Breakfast sandwiches that can be easily customized to individual preferences, dietary restrictions, and regional tastes present an opportunity for personalized and localized breakfast menu offerings.

### Where This Applies

- **Food Packaging:** Innovative packaging solutions that ensure convenience and freshness for on-the-go breakfast options create a disruptive opportunity in the food packaging industry.
- **Fast Food:** The fast food industry can take advantage of the growing demand for affordable and portable breakfast meals by offering new product lines or expanding their existing breakfast menus.
- **Food Delivery Services:** Delivery-focused food services can explore partnerships or collaborations with fast food chains to offer on-the-go breakfast options as a convenient alternative for busy consumers.

## Related on Trend Hunter

- [Double Bacon Breakfast Sandwiches](https://www.trendhunter.com/trends/double-bacon-breakfast-sandwich.md)
- [Sausage Stuffed Breakfast Tacos](https://www.trendhunter.com/trends/breakfast-taco-made-with-jimmy-dean-sausage.md)
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- [Sourdough Breakfast Sandwiches](https://www.trendhunter.com/trends/sourdough-scrambler.md)
- [Folded Breakfast Sandwiches](https://www.trendhunter.com/trends/toastwich.md)
- [Jackfruit Breakfast Sandwiches](https://www.trendhunter.com/trends/vegetarian-breakfast-sandwiches.md)
- [Triple Meat Croissant Sandwiches](https://www.trendhunter.com/trends/meat-lovers-croissant.md)
- [Heat-and-Eat Breakfast Sandwiches](https://www.trendhunter.com/trends/frozen-breakfast-sandwich.md)
