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# Watercolor Muesli Packaging
The Seven Sundays Breakfast Muesli Lineup is Made with Premium Grains

By Michael Hemsworth | Published 2016-09-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/breakfast-muesli
References: [packagingoftheworld](http://www.packagingoftheworld.com/2016/09/seven-sundays.html) & [thespiceagency](http://thespiceagency.com/)

The Seven Sundays breakfast muesli packaging is the design work of The Spice Agency for Green's Food and helps to [refresh the brand](https://www.trendhunter.com/trends/north-coast-organic) to be more inviting and approachable.

Consisting of four different kinds of muesli such as bircher & quinoa, berry, nutty and gluten-free the packaging features the ingredients painted with watercolors on the front. This imagery is placed adjacent to a see-through panel that allows consumers to correlate the fresh ingredients to the actual product within.

Ingredients of the Seven Sundays muesli are premium in nature and focus on delivering consumers a product that is packed with [on-trend grains](https://www.trendhunter.com/trends/fazer-alku). The Seven Sundays breakfast muesli helps to satisfy a growing number of consumers looking for quick yet healthy ways to eat before beginning their day.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 39% | Activity: 22% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Watercolor Packaging:** The use of watercolor imagery in packaging design could disrupt traditional product packaging by creating a more approachable and visually appealing option.
- **Premium Ingredients:** Focusing on premium, on-trend ingredients in food products could disrupt the breakfast industry by offering healthier and more unique options.
- **Visible Ingredients:** Incorporating see-through paneling in packaging to show the actual product could disrupt consumer expectations and allow for a more transparent and trustworthy product.

### Who This Affects Most

- **Food Packaging:** The use of watercolor imagery in packaging designs could disrupt the traditional food packaging industry by setting new design standards.
- **Breakfast Foods:** Focusing on premium, on-trend ingredients in breakfast foods could disrupt the industry by offering healthier and more unique options.
- **Transparency and Traceability:** Incorporating see-through paneling in packaging to show the actual product could disrupt industries focused on consumer trust and transparency such as the food, beauty, and supplement industries.

## Related on Trend Hunter

- [Premium Updated Muesli Ranges](https://www.trendhunter.com/trends/alpen-muesli.md)
- [Playful Coffee Packaging](https://www.trendhunter.com/trends/sunday-coffee-project.md)
- [Free-From Muesli Cereals](https://www.trendhunter.com/trends/freee-muesli.md)
- [Vibrant Organic Product Branding](https://www.trendhunter.com/trends/fruit-bliss.md)
- [Culinary Brand Packaging Redesigns](https://www.trendhunter.com/trends/mousline.md)
- [Accessible Health-Focused Packaging](https://www.trendhunter.com/trends/nutrition-information-label.md)
- [Nutritious Organic Granolas](https://www.trendhunter.com/trends/superfood-granolas.md)
- [Reformed Yogurt Packagings](https://www.trendhunter.com/trends/nomadic-greiner-packaging.md)
- [Family-Friendly Millet Mueslis](https://www.trendhunter.com/trends/joyfull-millets.md)
