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# Hybrid Breakfast Grains
This Breakfast Food Blends Muesli and Granola

By Laura McQuarrie | Published 2015-01-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/breakfast-food
References: [theunexpectedguest](http://theunexpectedguest.com/our-products/8-freestyle-granuesli.html) & [theunexpectedguest](http://theunexpectedguest.com/home/25-limited-edition-1kg-family-jar.html)

The Unexpected Guests' Organic Freestyle Granüesli blends two tasty oat-based breakfast foods—[granola and muesli](https://www.trendhunter.com/trends/biome-muesli). Ingredients in the [wholesome grain mixture](https://www.trendhunter.com/trends/kall-organic-granola) include premium rolled oats, oat bran, lots of nuts, seeds, plus a bit of natural sweetness that comes from honey, vanilla essence, dried sultanas, shredded coconut and cinnamon. To form the toasty, crunchy clusters, The Unexpected Guest slowly bakes its batches by hand.

As an alternative to the small breakfast packets, the Organic Freestyle Granüesli is also sold in a bulk family-sized jar. Although its can hold its own as a standalone [healthy snack throughout the day](https://www.trendhunter.com/trends/go-raw-snacking-granola), topped with additional fresh fruit, this hybrid oat treat pairs perfectly with milk and yogurt in the morning.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 2% | Activity: 4% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Hybrid Breakfast Grains:** Creating a fusion of muesli and granola, offering a unique and convenient breakfast option.

### Sectors Adopting This

- **Food and Beverage:** Opportunity for companies to develop and market their own hybrid breakfast grain products.
- **Organic Products:** Disruptive opportunity to create organic versions of hybrid breakfast grains, appealing to health-conscious consumers.
- **Packaging:** Innovative packaging solutions for bulk family-sized jars of hybrid breakfast grains, providing a sustainable and convenient option.

## Related on Trend Hunter

- [Roasted Muesli Ranges](https://www.trendhunter.com/trends/fazer-alku.md)
- [Ghee-Roasted Granolas](https://www.trendhunter.com/trends/panjiri-granola.md)
- [Seaweed-Infused Granolas](https://www.trendhunter.com/trends/phyco-muesli.md)
- [Family-Friendly Millet Mueslis](https://www.trendhunter.com/trends/joyfull-millets.md)
- [Savory Superfood Granolas](https://www.trendhunter.com/trends/savory-seed-organic-granola.md)
- [Nourishing Cookie Granolas](https://www.trendhunter.com/trends/cookie-granola.md)
- [Blended Granola Butters](https://www.trendhunter.com/trends/micheles-granola-butter.md)
- [Snackable Granola Clusters](https://www.trendhunter.com/trends/natures-garden-clusters.md)
- [Crunchy Nutritious Bars](https://www.trendhunter.com/trends/nutrigrain-crunchy.md)
