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# Painless Break-Up Apps
'Binder' is a Break Up App That Does the Dumping for You

By Ady Floyd | Published 2015-06-24 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/break-up-app
References: [telegraph](http://www.telegraph.co.uk/technology/news/11692915/Binder-This-horrible-new-app-is-the-Tinder-of-breaking-up.html) & [go-binder](http://www.go-binder.com/)

Breaking up can be difficult but don't worry -- there is now an app for that and it’s called Binder, a [break-up app](https://www.trendhunter.com/trends/insomnia-cookies-breakup-12pack) that will end your relationship for you.

The app lets you enter your soon-to-be ex’s gender, name, cell number and then using your touchscreen, you can swipe right and place all of this no longer important information into a virtual trash "bin.” After this, the app will send a text message as well as a pre-recorded phone message to your ex-partner letting them know it's over.

This app was created by a Scotland brewery to mimic the match-making app called [Tinder](https://www.trendhunter.com/trends/breakup-shrine). This reverse match-making app uses a similar name that happens to mean a garbage can. Binder is only available on Android and iOS at the moment.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 14% | Activity: 59% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What's Driving This Trend

- **Break-up Apps:** Painless break-up apps like 'Binder' are automating the process of ending relationships.
- **Reverse Match-making:** Apps like 'Binder' are disrupting traditional dating apps by offering a reverse match-making experience.
- **Automated Communication:** The use of automated text messages and pre-recorded phone messages in break-up apps like 'Binder' is revolutionizing communication in relationships.

### Who This Affects Most

- **Technology:** Break-up apps like 'Binder' are an emerging trend in the technology sector, providing opportunities for disruptive innovation.
- **Dating and Relationships:** The rise of break-up apps like 'Binder' is transforming the dating and relationships industry with new ways of ending relationships.
- **Mobile Applications:** The development and popularity of break-up apps like 'Binder' indicate a growing market for innovative mobile applications.

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