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# Waterproof Portable Speakers
The Braven 105 & 405 Speakers Released at CES 2016 are Tough & Bright

By Cadhla Gray | Published 2016-01-07 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/braven-105
References: [androidheadlines](http://www.androidheadlines.com/2016/01/braven-unveil-new-105-405-active-series-bluetooth-speakers.html) & [braven](http://www.braven.com/)

The newest Braven 105 and 405 wireless portable speakers have been released at CES 2016, showcasing durable and [waterproof designs](https://www.trendhunter.com/trends/jbl-grip) with optimal audio features.

The Bluetooth speakers are versatile and perfect for the active lifestyle. The Braven 105 design is circular and small enough to fit in the palm of a hand, with a strap to hang off of a bike or backpack. Meanwhile, the Braven 405 set are meant for the fitness studio, gym, pool or backyard. With a 12 hour battery period, the speakers can also double as a portable battery as well. They have built-in kickstands and anti-slip silicone feet -- making them perfect for a party.

The Braven speakers both come in seven vibrant colors to choose from, including [Raspberry](https://www.trendhunter.com/trends/pibrick-pocketcm5), Periwinkle and [Energy](https://www.trendhunter.com/trends/Commercial-wave-energy-systems).

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 48% | Activity: 25% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Waterproof Technology:** Companies can capitalize on durable design trends with waterproof technology, creating new opportunities for outdoor and travel-related industries.
- **Highly Portable Audio Devices:** The popularity of small and portable audio devices continues to rise, with opportunities for companies to create highly portable speakers that can double as technology hubs.
- **Multifunctional Audio Devices:** The rise of multifunctional audio devices like the Braven speakers with built-in kickstands and anti-slip silicone feet creates an opportunity for innovative designs that cater to specific needs of users.

### Who This Affects Most

- **Outdoor and Travel:** The waterproof Braven speakers create an opportunity for outdoor and travel industries to offer durable and portable technology to enhance customer experiences.
- **Fitness and Wellness:** The Braven 405 speakers are perfect for fitness and wellness centers, providing a durable and portable option for playing music during workouts or classes.
- **Technology and Gadgets:** The rise of portable and multifunctional audio devices creates an opportunity for technology companies to innovate and provide new and improved audio solutions for consumers.

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