# Upcycled Daddy Duds The ‘Brava Boutique’ Re-Purposes T-Shirts into Adorable Kiddie Clothing By Emily Evans | Published 2011-07-11 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/brava-boutique References: [etsy](http://www.etsy.com/shop/bravaboutique) & [gladheartgirls.blogspot](http://www.gladheartgirls.blogspot.com/) The thought of a forensic scientist-turned-clothing designer is certainly not something you hear about everyday, and neither is the kind of high-quality, [eco-clothing](https://www.trendhunter.com/trends/regeneration-nation) that can be found in the ‘Brava Boutique.’ This truly special clothing is made from [upcycled t-shirt dresses](https://www.trendhunter.com/trends/palma) and can even be custom made-to-order! When looking through the ‘Brava Boutique’ on [Etsy](https://www.trendhunter.com/trends/sustainable-christmas-tree-alternative), the thought of picking out just one of these adorable children’s dresses seems impossible, as a result of the boutique's endless abundance of dresses for everything and everyone. For those parents particularly nostalgic about a favourite candy, soda, retro band or movie, the ‘Brava Boutique’ can create these eye-catching dresses out of Mom or Dad’s favourite t-shirts. Carrie Poniewaz -- one of the designers behind the ‘Brava Boutique’ -- shared with Trend Hunter some of her mom’s best advice: “learn to type and learn to sew and you will always have a job and something to wear.” These dresses would make for the perfect summer gifts or little personal indulgences! These images were used with permission from Carrie Poniewaz. **Implications** - Up-cycled products continue to be on the forefront of cutting-edge designs. Consumers are now looking to modern companies to create recycled product just like the upcycled dresses from the ‘Brava Boutique’. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 85% | Activity: 96% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Upcycled Fashion:** The trend of creating new clothing from old materials continues to grow, providing opportunities for innovative designers and sustainable businesses. - **Customized Clothing:** Consumers are increasingly seeking personalized and unique clothing, opening up possibilities for businesses to offer bespoke services. - **Nostalgic Apparel:** The popularity of retro designs and brands is leading to a demand for clothing that reflects past eras and pop culture references. ### Where This Applies - **Fashion:** Fashion companies looking to capitalize on the trend of sustainable and customizable clothing can offer upcycled, made-to-order designs to conscious consumers. - **E-commerce:** Online marketplaces like Etsy provide a platform for independent sellers to offer unique and personalized products to a global audience. - **Retail:** Brick and mortar stores can attract customers by offering one-of-a-kind products and customization services, distinguishing themselves from fast-fashion competitors. ## Related on Trend Hunter - [Sustainable Play Clothes](https://www.trendhunter.com/trends/sustainable-play-clothes.md) - [Surplus Fabric Childrenswear](https://www.trendhunter.com/trends/remake-by-burberry.md) - [Upcycled Surf Kite Backpacks](https://www.trendhunter.com/trends/edgy-kids-brand.md) - [Sustainably-Focused Experimental Fashion](https://www.trendhunter.com/trends/upcycled-fashion-collection.md) - [Upcycled Tent Garments](https://www.trendhunter.com/trends/music-festival-waste.md) - [Festive Eco-Friendly Apparel](https://www.trendhunter.com/trends/earthytweens.md) - [Eco-Friendly Indian Fashion](https://www.trendhunter.com/trends/latin-quarters.md) - [Whimsical Ethically Made Apparel](https://www.trendhunter.com/trends/iclothing.md) - [Eco-Friendly Luxury Dresses](https://www.trendhunter.com/trends/luxury-dresses.md)