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# Bespoke PVC Outerwear
This Brashy Studios Crystalline Jacket is Vibrant and Made-to-Order

By Jana Pijak | Published 2018-03-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/brashy-studios-crystalline
References: [brashystudios](https://www.brashystudios.com/collections/crystalline-jackets/products/crystalline-pink-jacket)

The Brashy Studios 'Crystalline' range is a collection of transparent apparel and includes statement pieces like see-through trousers, skirts, and outerwear like this plastic take on the classic jean jacket.

Crafted from a transparent PVC material, the jacket boasts a bright pink color and is made-to-order. Featuring a boxy and oversized fit, the piece is accented with double breast and hand pockets and button closures.

As transparent fashion grows more popular among high-end labels like Celine, Off-White and Raf Simons, streetwear brands are taking notice and are launching their own interpretations of runway looks. The Brashy Studios Crystalline collection embraces the translucent aesthetic of the moment and creates pieces that evoke its unique point of view while appealing to a younger demographic of fashion fans.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 72% | Activity: 91% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Transparent Fashion:** Opportunity to create unique and appealing apparel using transparent materials like PVC.
- **Personalized Outerwear:** Potential to offer made-to-order jackets and other personalized outerwear options.
- **Streetwear Adaptations:** Chance to capitalize on the growing trend of streetwear brands creating their interpretations of high-end runway looks.

### Sectors Adopting This

- **Fashion:** The fashion industry can explore new avenues by incorporating transparent materials in their designs.
- **Apparel Manufacturing:** Manufacturers can seize opportunities to produce made-to-order outerwear items using innovative materials like PVC.
- **Streetwear:** Streetwear brands have the potential to tap into the market demands by offering street-style adaptations of high-end fashion trends.

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