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# Design Crowdsourcing
Brandsupply Focuses Solely on Local Design Talent

By Katherinev123 | Published 2009-11-04 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/brandsupply
References: [springwise](http://springwise.com/style_design/brandsupply/) & [brandsupply.nl](http://www.brandsupply.nl/)

There have been crowdsourcing initiatives that have spanned internationally to procure talent from across the globe, but not many that have kept the effort local. Brandsupply, however, is a Netherlands-based company that offers [graphic design contests](https://www.trendhunter.com/trends/iconic-spaces) that focus only on local dutch clients and designers.

The contests run from a week to two weeks in which clients outline a project, set a price they’re willing to pay, and then [local designers submit their ideas](https://www.trendhunter.com/trends/goods-hands). While keeping [crowdsourcing local](https://www.trendhunter.com/trends/bharatdiffusionai) means less talent to draw on, that seems like a small price to pay for the understanding of local customs and culture that can make design ideas more relevant and suitable for the clients.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 26% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive)

## Key Themes

### Why This Trend Is Growing

- **Local Design Crowdsourcing:** Brands and companies can connect with local designers through this platform for a more culturally-relevant design output.
- **Niche Crowdsourcing:** Limiting the scope of the crowdsourcing initiative to a specific location or industry can lead to more focused and relevant designs.
- **Contest-based Crowdsourcing:** Design contests offer a unique and engaging way for companies to tap into the creativity of local designers and receive a variety of design ideas.

### Industries Being Reshaped

- **Graphic Design Industry:** Companies in the graphic design industry can use Brandsupply to connect with clients and offer their design ideas.
- **Marketing and Advertising Industry:** Marketing and advertising companies can use local design crowdsourcing to obtain more culturally relevant designs to target specific local audiences.
- **Technology Industry:** Technology companies can use design crowdsourcing as a way to gather ideas for user interface and user experience designs for their products.

## Related on Trend Hunter

- [Ready-Made Brand Marketplaces](https://www.trendhunter.com/trends/brands-like-these.md)
- [Accessible Brand Design Tools](https://www.trendhunter.com/trends/good-enough-logos.md)
- [Designer Portfolio Platforms](https://www.trendhunter.com/trends/good-designers.md)
- [Creative Career Networks](https://www.trendhunter.com/trends/designwhiz-v2.md)
- [Design Showcase Platforms](https://www.trendhunter.com/trends/todaysdesign.md)
- [Dedicated Design Services](https://www.trendhunter.com/trends/swoop-nebula.md)
- [Custom Design Concepts](https://www.trendhunter.com/trends/free-design-concepts.md)
- [Children-Focused Design Contests](https://www.trendhunter.com/trends/little-artists-design-contest.md)
- [Accessible Design Campaigns](https://www.trendhunter.com/trends/really-really-good-design.md)
