# Controversial Customized Tees Peace, Progress & Pleasure Creates Political Apparel By Alex Neurer | Published 2012-09-18 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/brands-logo References: [peaceprogresspleasure](http://peaceprogresspleasure.com/shop/) Peace, Progress & Pleasure is a collection of [logos of brands](https://www.trendhunter.com/trends/cool-to-connect-1) that cannot possibly exist in today's world, but could in a world that would overcome its issues. Each logo is available on a t-shirt, and features a political scenario that would probably make the world a better place -- examples include reunification of Korea. The goal of Peace, Progress and Pleasure is to draw the world in brighter colors and think more about [unity than war](https://www.trendhunter.com/trends/pocket-protests). The first edition of brands features Saudi Arabia, Somalia, North Korea and one of China's troubled Northern provinces. Logos can be downloaded for a small fee and printed on whatever merchandise you can think of, though [t-shirts](https://www.trendhunter.com/trends/made-to-order) are the most popular. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 79% | Activity: 89% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### Key Themes Behind This Trend - **Custom Political Apparel:** There is market opportunity in creating customizable political apparel that promotes unity and progress instead of division and conflict. - **Fictitious Branding:** The idea of creating logos for fictional brands that promote solutions to real-world issues can disrupt traditional branding strategies. - **Political Merchandising:** With the rise of politically charged social and cultural issues, there is potential in creating merchandise that sparks conversations and promotes change. ### Where This Applies - **Fashion:** The fashion industry can incorporate political messaging into their brand by incorporating provocative and inspiring politically themed designs. - **Marketing & Advertising:** Marketing and advertising agencies can leverage the trend of promoting unity to create campaigns that bring people together and tackle issues like political polarization. - **E-commerce:** E-commerce platforms can create a marketplace for customizable politically themed merchandise, democratizing the process of promoting political ideals. ## Related on Trend Hunter - [Tree-Planting T-Shirt Lines](https://www.trendhunter.com/trends/treedom.md) - [Peace-Resembling Dress Designs](https://www.trendhunter.com/trends/peace-dress.md) - [Collaborative LNY Shirts](https://www.trendhunter.com/trends/potluck-club.md) - [Punk History Apparel](https://www.trendhunter.com/trends/the-war-of-the-three-kingdoms.md) - [Effortless AI T-Shirt Designs](https://www.trendhunter.com/trends/super-t.md) - [Collaborative PatGraphic T-Shirts](https://www.trendhunter.com/trends/respect-tee.md) - [Co-Branded Skate-Inspired Capsules](https://www.trendhunter.com/trends/not-guilty-capsule.md) - [Music-Inspired Collaborative Capsule](https://www.trendhunter.com/trends/pleasures-and-reebok-1.md) - [Limited-Edition Collector's Boxsets](https://www.trendhunter.com/trends/collectors-boxset.md)