# Cartooned Booze Packaging
Charles S. Anderson Design Gives Brand X Liquor a Pop-Art Feel

By Francis Tiangson | Published 2011-03-29 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/brand-x-liquor
References: [lovelypackage](http://lovelypackage.com/brand-x-liquor/) & [csadesign](http://www.csadesign.com/ev_csa_brand_x.html)

Brand X Liquor is actually a packaging project for Charles S. Anderson Design. It provides the opportunity for the design firm to showcase the illustrations that they produce. Their canvas is a classic bottle shape that allows them to create bottle and alcohol-related artworks.

The images that adorn the Brand X Liquor bottles have a quirky, pop-art feel. With labels like Monkey Business and Pickled Tongue, these branding ideas are clearly meant for a young and playful demographic. Brand X Liquor gives Charles S. Anderson Design the platform to display its connection to a demographic that is becoming introduced into the alcohol market. If these cartoonish bottles could be found at liquor stores, they would probably be flying off of the shelves.
