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# Collaborative Brainstorming Apps
Post-it's Brainstorming Session Feature Supports Virtual Collabs

By Laura McQuarrie | Published 2021-04-23 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/brainstorming-session
References: [prnewswire](https://www.prnewswire.com/news-releases/post-it-brand-launches-brainstorming-session-on-the-post-it-app-301275094.html) & [3m](http://www.3m.com)

Post-it's popular app has been enhanced with a new feature called Brainstorming Session that lets users create a [sharable digital canvas](https://www.trendhunter.com/trends/edraw-ai) for uploading physical and digital sticky notes. Just as it's easy to stick and unstick notes on a vertical surface for organizational purposes, this new app feature makes it simple to rearrange the notes for more clarity in real-time.

Heather Green, [Global](https://www.trendhunter.com/trends/Global-private-5G-networks) Business Vice President, [Post-it Brand](https://www.trendhunter.com/trends/postit-x-pantone), says "Brainstorming Session mimics the free-flowing, in-person collaboration experience that allows for uninterrupted idea exchange – all within one platform and on one shared canvas." Knowing that the best ideas happen all over the place, this feature helps to keep them from getting lost by providing a central place for viewing and organization. The app captures handwriting and drawings on square and rectangular notes, so that ideas of all shapes and sizes can be preserved.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 66% | Activity: 62% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Virtual Collaborative Brainstorming:** Opportunities for businesses to develop apps and software that focus on improving virtual brainstorming experiences
- **Digital Post-it Notes:** The chance for companies to explore creating digital versions of the popular Post-It note, allowing for increased accessibility and organization
- **Real-time Note Organization:** New applications can be built that allow for people to collaborate on a single digital canvas and rearrange notes in real-time

### Industries Being Reshaped

- **Productivity Software:** Companies in this industry can create customizable digital sticky notes and brainstorming tools
- **Remote Collaboration:** Businesses can explore the opportunity of creating collaborative brainstorming tools and features designed for remote teams
- **Idea Management Software:** The development of digital tools capable of capturing and organizing creative brainstorming ideas more effectively

## Related on Trend Hunter

- [Hybrid Virtual Brainstorming Apps](https://www.trendhunter.com/trends/postit-note-app.md)
- [Powerful Team Brainstorm Tools](https://www.trendhunter.com/trends/jellyboard.md)
- [Interactive Idea Organizers](https://www.trendhunter.com/trends/thinkpost.md)
- [Digital Brainstorming Tools](https://www.trendhunter.com/trends/card-buddy.md)
- [Interactive Task Organizers](https://www.trendhunter.com/trends/the-freeboard-app.md)
- [Creative Infinite Whiteboard Apps](https://www.trendhunter.com/trends/freeform-app.md)
- [Digital Sticky Organizers](https://www.trendhunter.com/trends/stickyflow.md)
- [Creative Idea Tools](https://www.trendhunter.com/trends/inspirenote.md)
- [Digitized Browser-Based Notes](https://www.trendhunter.com/trends/sticky.md)
