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# Brain-Boosting Coffees
Kimera Koffee Features Cognitive-Enhancing Elements

By Mary Van Puymbroeck | Published 2017-05-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/brainboosting-coffee
References: [kimerakoffee](http://www.kimerakoffee.com/shop/kimera-koffee)

This brain-boosting coffee from Kimera has added Nootropics that are known to help individuals focus, as well as [improve power output and cognition](https://www.trendhunter.com/trends/autofocus).

According to Kimera, "[Nootropics are powerful cognitive enhancers](https://www.trendhunter.com/trends/productivity-drink) that improve some aspect of mental function." Each cup of this brain-boosting coffee has 725mg of Kimera's special blend of Nootropics.

Kimera Coffee is grown in Jarabacoa, Dominican Republic at a coffee plantation that has been run by the same family for over 40 years. Thei brand's coffee is described as "deeply robust yet not overpowering, and (has) a complex, nutty flavor." Kimera goes to great efforts to ensure there is a good degree of biodiversity on the coffee plantation and conservation efforts are being made. Their beans are wet processed which helps to ensure they remain mold-free, and as eco-friendly as possible.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 5% | Activity: 8% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Brain-boosting Coffee:** Opportunity for coffee brands to incorporate cognitive-enhancing elements to help individuals focus and improve cognition.
- **Nootropics:** Opportunity to develop and market powerful cognitive enhancers that improve mental function.
- **Sustainable Coffee Production:** Opportunity for coffee producers to prioritize biodiversity, conservation, and eco-friendly practices in their cultivation process.

### Who This Affects Most

- **Coffee:** Coffee brands can explore the growing market for brain-boosting coffees that offer cognitive-enhancing benefits.
- **Nutraceuticals:** Opportunity for nutraceutical companies to develop and market products that contain Nootropics for cognitive enhancement.
- **Sustainable Agriculture:** Coffee producers can adopt sustainable practices to enhance biodiversity, conserve resources, and promote eco-friendly cultivation methods.

## Related on Trend Hunter

- [Brain-Friendly Coffee Mixes](https://www.trendhunter.com/trends/organic-cognitive-cacao-and-coffee.md)
- [Cognition-Boosting Coffees](https://www.trendhunter.com/trends/zurge.md)
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- [Premium Nootropic Coffees](https://www.trendhunter.com/trends/premium-nootropic-coffees.md)
- [Cognitive Support Coffees](https://www.trendhunter.com/trends/think-cold-brew-ground-coffee.md)
