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# Contemporary 60s Attire
The BRACHMANN Spring/Summer 2015 Collection is Retro-Themed

By Jana Pijak | Published 2014-07-09 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/brachmann-springsummer-2015
References: [fuckingyoung.es](http://fuckingyoung.es/brachmann-springsummer-2015/) & [jenniferbrachmann](http://jenniferbrachmann.com/)

Jennifer Brachmann presented her BRACHMANN Spring/Summer 2015 collection during [Mercedes-Benz](https://www.trendhunter.com/trends/mercedes-benz-3) Fashion Week Berlin. For her latest line, the designer looked to the 60s for inspiration and created contemporary pieces for a modern Don Draper role.

Opting for a palette of neutrals, Jennifer creates a range of [versatile separates](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit) that are perfect for city life. Her ensembles can be broken up and incorporated into one's existing wardrobe and make a seamless transition from day to evening.

Standouts from the BRACHMANN Spring/Summer 2015 collection include collared shirt and short pairings along with linen suiting and lightweight trench coat designs. Overall, the label's latest showing is a [relaxed and modern take](https://www.trendhunter.com/trends/robert-barakett-spring) on 60's elegance. The era's structured cuts are made softer and more comfortable without losing their sense of sophistication.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 84% | Activity: 73% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### Key Themes Behind This Trend

- **Contemporary 60s Attire:** Opportunity for designers to create modern pieces inspired by the 60s with a relaxed and comfortable twist.
- **Versatile Separates:** Potential for creating versatile clothing options that can be easily incorporated into existing wardrobes.
- **Relaxed Silhouettes:** Opportunity to design clothing with softer and more comfortable cuts while still maintaining a sense of sophistication.

### Where This Applies

- **Fashion:** Fashion designers can explore the market for contemporary clothing inspired by the 60s with versatile and relaxed designs.
- **Retail:** Retailers can cater to consumers looking for modern clothing options that can be easily mixed and matched with existing wardrobes.
- **Textile:** Textile manufacturers can produce fabrics that offer both comfort and sophistication, meeting the demand for relaxed silhouettes.

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