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# Sophisticated Fruity Fragrances
The Boy Smells Marble Fruit Fragrance Supports The Trevor Project

By Josh Thompson-Persaud | Published 2021-07-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/boy-smells-marble-fruit
References: [boysmells](https://boysmells.com/collections/cologne-de-parfum)

As Pride month winds down, [Boy Smells](https://www.trendhunter.com/trends/red-hot-fine-fragrance) continues to celebrate year-round with the launch of the Boy Smells Marble Fruit fragrance. The [floral perfume](https://www.trendhunter.com/trends/watermelon-peony-perfume-oil) is the latest addition to the brand's PRIDE Radiance Collection. To expand on the theme of Pride, a portion of the purchases of the Pride Collection will go towards the Trevor Project, a non-profit organization that performs crisis and suicide intervention with a focus on queer youth.

The Boy Smells Marble Fruit fragrance offers a sophisticated aromatic experience. The [gender-neutral scent](https://www.trendhunter.com/trends/arkive-makes-scents-collection) was developed by combining olfactory elements present in the PRIDE Radiance Collection, resulting in a multidimensional perfume. The Boy Smells Marble Fruit fragrance has a base of sandalwood, cedar, and ambrox with notes of pear, pink peppercorn, and nectarine alongside jasmine, magnolia, and rose centifolia.

Image Credit: Boy Smells

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 96% | Activity: 98% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Expanding Pride Collections:** Businesses can continue to expand their Pride collections to celebrate and support the LGBTQ+ community year-round.
- **Donating to Queer Youth Causes:** Companies can consider donating a portion of Pride collection sales to organizations like the Trevor Project that focus on crisis and suicide intervention for queer youth.
- **Gender-neutral Fragrances:** Brands can develop more gender-neutral fragrances to appeal to a wider range of consumers and promote inclusivity.

### Where This Applies

- **Fragrance Industry:** The fragrance industry can incorporate Pride collections and donate to relevant organizations, as well as developing gender-neutral scents to expand their consumer base.
- **Non-profit Organizations:** Non-profits like the Trevor Project can partner with businesses to raise awareness and support for their cause through Pride collections and other initiatives.
- **Retail Industry:** Retailers can sell Pride collections and promote inclusivity by offering gender-neutral fragrances that appeal to a wider range of consumers.

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