# Thermoplastic Footwear Bowwow Ballet Flats by Moschino and Kartell are Recyclable & Chic By Vittoria Natarelli | Published 2010-07-09 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/bowwow-ballet-flats-by-moschino References: [trendland.net](http://trendland.net/2010/07/08/bowwow-ballet-flat-by-moschino-for-kartell/) & [libertylondongirl](http://www.libertylondongirl.com/2010/06/16/moschino-kartells-bowwow-ballet-flat/) The BowWow Ballet Flats by Moschino are made from a [100% recyclable](https://www.trendhunter.com/trends/allbirds-remix), non-toxic thermoplastic. This stylish [earth-friendly shoe](https://www.trendhunter.com/trends/supernatural-runner) was made as a collaboration between Moschino and furniture maker Kartell. The adorable flats come in a range of colors and feature a bow on the front. While walking stylishly down the street, the BowWow Ballet Flats by Moschino will help you breathe easy knowing you did your part. **Implications** - With environmental issues saturating society through a variety of different mediums, consumers are now more eager than ever to adopt [eco-friendly habits](https://www.trendhunter.com/trends/keep-it-going). These consumers now seek products that reflect their environmental values by being natural in their production or materials. Companies can appeal to these green demographics by manufacturing products that are gentle to the planet while still maintaining full functionality. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 17% | Activity: 22% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Eco-friendly Footwear:** Opportunity for companies to tap into the increasing demand for eco-friendly products by creating footwear made from recyclable and non-toxic materials. - **Collaborative Fashion Design:** Opportunity for fashion and furniture companies to collaborate on unique and sustainable designs. - **Sustainable Fashion:** Opportunity for fashion industry to prioritize environmentally friendly production and materials to meet the growing demand of eco-conscious consumers. ### Industries Being Reshaped - **Fashion Industry:** The fashion industry can explore eco-friendly production processes and materials to create sustainable fashion. - **Furniture Industry:** Furniture companies can collaborate with fashion companies to create unique and sustainable designs. - **Environmental Industry:** Companies in the environmental industry can look into creating environmentally friendly materials for fashion and footwear production. ## Related on Trend Hunter - [Eco-Friendly Sneaker Constructions](https://www.trendhunter.com/trends/melissa-1.md) - [Petroleum Product-Free Shoes](https://www.trendhunter.com/trends/the-ripple-shoe.md) - [Compostable Sole Sneakers](https://www.trendhunter.com/trends/swave-sport.md) - [Living Footwear Concepts](https://www.trendhunter.com/trends/jessica-thies-synthiesis.md) - [Sustainably Minded Straw Slippers](https://www.trendhunter.com/trends/bc-softwear.md) - [Algae-Made Slippers](https://www.trendhunter.com/trends/vegan-slippers.md) - [Chic Ballet Mesh Flats](https://www.trendhunter.com/trends/dreaming-ballet-mesh-flats.md) - [Textile-to-Textile Recycled Sneakers](https://www.trendhunter.com/trends/allbirds-remix.md) - [Discarded Shoe-Created Stools](https://www.trendhunter.com/trends/wu-series.md)