# Autumnal Spreadable Cheese Products Boursin Caramelized Onion & Herbs is Arriving for Fall Only By Michael Hemsworth | Published 2021-09-24 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/boursin-caramelized-onion-herbs References: [foodbev](https://www.foodbev.com/news/bel-brands-unveils-caramelised-onion-and-herbs-boursin-cheese/) & [belbrandsusa](http://www.belbrandsusa.com) The Boursin Caramelized Onion & Herbs cheese is being launched by [Bel Brands USA](https://www.trendhunter.com/trends/kaukauna-cheese-balls) as its latest seasonal product that will provide consumers with a way to shift from summer-themed foods to more complex alternatives. The product is made with a base of Gournay cheese that has been infused with the rich, sweet flavor of [caramelized onions](https://www.trendhunter.com/trends/french-onion-hommus) and a refreshing burst of fresh herbs. The product will be arriving as a seasonal option that fits in well with the brand's existing core range of cheese products. The Boursin Caramelized Onion & Herbs cheese is arriving in the US market throughout the month of September 2021 with a suggested price of $5.99, but will only be available for a short while. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 19% | Activity: 25% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Seasonal Cheese Products:** Continued development of seasonal variations of cheese products like Boursin Caramelized Onion & Herbs cater to changing consumer preferences and palates, providing opportunities for product development and differentiation. - **Infused Cheese Products:** Incorporating infused flavors into traditional cheese products, such as caramelized onion and herbs in Boursin, creates innovative offerings that tap into consumer demand for unique flavor experiences. - **Shifting Consumer Palates:** The popularity of Boursin's Caramelized Onion & Herbs seasonal cheese product highlights a trend in consumers moving towards more complex, sophisticated flavor combinations, presenting opportunities for experimentation with unique flavor profiles and pairings. ### Sectors Adopting This - **Dairy Industry:** Continued development of infused and seasonal cheese products present opportunities for the dairy industry to expand and diversify their product offerings to meet evolving consumer preferences. - **Specialty Food Industry:** Incorporating unique, high-quality flavor profiles like caramelized onion and herbs in cheese products provides a competitive advantage for specialty food industry brands looking to differentiate themselves from competitors. - **Retail Industry:** Expanding retailers' cheese product offerings with innovative flavor combinations like Boursin's Caramelized Onion & Herbs presents an opportunity to tap into a growing demand for unique, seasonal, and infused food products. ## Related on Trend Hunter - [Herbaceous Spreadable Citrus Cheeses](https://www.trendhunter.com/trends/boursin-lemon-dill.md) - [Flavor-Enhancing Crumbled Cheeses](https://www.trendhunter.com/trends/boursin-crumbles.md) - [Creamy Umami Cheese Products](https://www.trendhunter.com/trends/boursin-rosemary-black-garlic.md) - [Spreadable Truffle Cheeses](https://www.trendhunter.com/trends/boursin-truffle.md) - [Extra-Creamy Plant-Based Cheeses](https://www.trendhunter.com/trends/boursin-plantbased.md) - [Herbaceous Cheese Bites](https://www.trendhunter.com/trends/boursin-bites-garlic-fine-herbs.md) - [Versatile Salted Truffle Cheeses](https://www.trendhunter.com/trends/boursin-black-truffle-sea-salt.md) - [Spicy-Sweet Soft Cheeses](https://www.trendhunter.com/trends/boursin-hot-honey-roasted-garlic.md) - [Collaborative Decadent Dips](https://www.trendhunter.com/trends/fontaine-sante-and-boursin.md)