# Oversized Paper Towel Rolls The Bounty Paper Towels Forever Roll Has Seven Rolls in One By Michael Hemsworth | Published 2019-10-03 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/bounty-paper-towels-forever-roll References: [thegreenhead](https://www.thegreenhead.com/2019/10/bounty-paper-towels-forever-roll.php) & [try.bountytowels](https://try.bountytowels.com/foreverroll/) The Bounty Paper Towels Forever Roll is an oversized paper towel roll for consumers who are looking to limit the need to swap out an empty roll on a continuous basis. The gargantuan paper towel roll is reported to have a seven-in-one size that will only need to be replaced on a monthly basis, depending on the amount of sheets being used. This translates to a total of 395 [two-ply sheets](https://www.trendhunter.com/trends/cascades-inc) in the roll to ensure there is always enough of the [disposable towels](https://www.trendhunter.com/trends/everlayer-1) on hand in a kitchen space. The Bounty Paper Towels Forever Roll comes with a free [brushed stainless steel holder](https://www.trendhunter.com/trends/tangled-joe) that will securely keep it in place when stored on a countertop. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 82% | Activity: 91% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What's Driving This Trend - **Oversized Paper Towel Rolls:** Opportunity for paper towel companies to introduce larger and longer lasting towel rolls to reduce consumer need for frequent replacements. - **Monthly Replacement Products:** Development of monthly replacement products allow companies to increase consumer convenience and may lead to improved sales. - **Subscription-based Services:** Subscription-based paper towel services allow companies to efficiently deliver products and meet customer needs for a monthly fee. ### Who This Affects Most - **Paper Manufacturing:** Paper manufacturing companies can invest in research to develop oversized paper rolls to meet the market demands for larger and longer-lasting paper towels. - **Kitchenware Retail:** Kitchenware retailers may have the opportunity to curate a market for oversized and sustainable paper towel rolls as an alternative to frequent replacement of traditional sized rolls. - **Subscription Retail:** Established subscription-based services have the option to include an oversized paper towel rolls package to cater to consumers' needs for monthly convenience. ## Related on Trend Hunter - [Reusable Paper Towel Sheets](https://www.trendhunter.com/trends/papaya-reusables.md) - [Absorbent Reusable Paper Towels](https://www.trendhunter.com/trends/reusable-paper-towel.md) - [Value-Focused Toilet Paper Products](https://www.trendhunter.com/trends/cushelle-longer-lasting-rolls.md) - [Paper-Free Kitchen Towels](https://www.trendhunter.com/trends/reusable-paper-towels.md) - [Sustainable Paper Towel Holders](https://www.trendhunter.com/trends/paper-towel-holder-1.md) - [Plastic-Free Kitchen Paper Towels](https://www.trendhunter.com/trends/betterway-bamboo.md) - [Compressed Toilet Paper Boxes](https://www.trendhunter.com/trends/bambox.md) - [Long-Lasting Reusable Cloths](https://www.trendhunter.com/trends/swish-cloths.md) - [Recycled Bamboo Toilet Papers](https://www.trendhunter.com/trends/rollieco.md)