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# Good Fortune-Representing Sneakers
New Balance Dropped the MS247 VS Bouncing Frog mita Sneakers

By Amy Duong | Published 2018-10-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bouncing-frog
References: [hypebeast](https://hypebeast.com/2018/10/mita-new-balance-247v2-bouncing-frog-release-date) & [mita-sneakers.co.jp](http://www.mita-sneakers.co.jp/)

Japanese retail label mita works in collaboration with [New Balance](https://www.trendhunter.com/trends/991-sneaker-3) to give the iconic 247v2 sneaker model a new tonal makeover by the name of 'Bouncing Frog.' The new colorway is representative of [good fortune in the Japanese culture](https://www.trendhunter.com/trends/nike-dunk-low-2) and the design cues are found all throughout the silhouette. The uppers are constructed from a [green suede material](https://www.trendhunter.com/trends/green-suede) blended with black tonal leather as well and nylon at the ankle area. There is a suede textile beneath the signature 'N' branding touch that receives an extra mossy touch.

This all sits atop of a white midsole with contrasting details of patent leather, striped pull tabs, and unique exclusive insoles. Additionally, there is also the option to add bright yellow leather velcro tabs or laces.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 2% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **New Tonal Makeover:** Opportunity to collaborate with fashion labels to give iconic products a fresh and unique design.
- **Representative Design Cues:** Creating culturally significant designs that resonate with a specific target audience.
- **Customizable Options:** Offering customers the ability to personalize products with different accessories or custom features.

### Who This Affects Most

- **Footwear:** Incorporating cultural symbolism and unique design elements into footwear collections.
- **Fashion Retail:** Partnering with fashion labels to create limited edition products that appeal to a niche market.
- **Customization Services:** Providing customers with options to customize their purchases for a personalized and interactive shopping experience.

## Related on Trend Hunter

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- [Collaborative 90s-Era Sneakers](https://www.trendhunter.com/trends/new-balance-x-mita-sneakers-mt580.md)
- [Dynamic Vibrant Sneaker Collabs](https://www.trendhunter.com/trends/prosperity-be-the-prize.md)
- [Minimalist New Year Sneakers](https://www.trendhunter.com/trends/on-year-of-the-snake-cloudtilt.md)
- [Green Textural Lifestyle Sneakers](https://www.trendhunter.com/trends/green-suede-colorway.md)
- [Celebratory New Year Sneakers](https://www.trendhunter.com/trends/new-balance-610.md)
- [Rich Green Lifestyle Sneakers](https://www.trendhunter.com/trends/new-balance-993-1.md)
- [Bright Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/green-suede.md)
- [Collaborative Mixed-Material Sneakers](https://www.trendhunter.com/trends/joe-freshgoods-11.md)
