# Wrist-Worn Reptiles The Boucheron Chameleon Watch Blends in With Different Fashions By Rachel | Published 2009-06-12 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/boucheron-chameleon-watches References: [luxist](http://www.luxist.com/2009/06/11/boucheron-chameleon-ronde-seconde-folle-watch/) & [boucheron](https://www.boucheron.com/) [Boucheron](https://www.trendhunter.com/trends/untamed-nature) has created a new line of [womens watches](https://www.trendhunter.com/trends/chteau-divoire) featuring multi-colored chameleons made of rhinestones. The chameleon watches by Boucheron come in purple and pink, and both come with a glittery chameleon image on the face. The designs differ in terms of the amount of chameleon visible, as one design features the lizard hidden behind tree branches, and the other does not. Either way, the Boucheron chameleon watches are probably the only way I like lizards, as they don’t move, and are made of [glittery gems](https://www.trendhunter.com/trends/richard-mille-rm-0702). ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 24% | Activity: 64% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Jewelry-watches Fusion:** Explores the combination of jewelry and watches to create new designs and aesthetics using various materials. - **Animal-inspired Watches:** Incorporates animal-inspired designs in watches to create unique timepieces and add a fun element to fashion. - **Rhine-stoned Watches:** Features watches with rhinestone-encrusted faces, straps, and dials that add glam and sophistication to traditional watch designs. ### Industries Being Reshaped - **Luxury Jewelry and Watches:** Targetting high-end consumers who are looking for unique and extravagant pieces that will make them stand out. - **Fashion Accessories:** Creating trendy and eye-catching accessories that can be incorporated into various fashion styles. - **Design and Manufacturing:** Innovating new methods for combining different materials and elements to create unique and innovative jewelry and watch designs. ## Related on Trend Hunter - [Textured Scale-Covered Timepieces](https://www.trendhunter.com/trends/urwerk-ur101-trex.md) - [Ultra-Lavish Watch Designs](https://www.trendhunter.com/trends/reine-de-naples.md) - [Whimsical Regulator Watches](https://www.trendhunter.com/trends/unfrogettable.md) - [Curated Womens Watch Lineups](https://www.trendhunter.com/trends/chteau-divoire.md) - [Chromatic Crystalline Timepieces](https://www.trendhunter.com/trends/gshock-2100-series-rainbow-watch.md) - [Lustrously Chic Timepieces](https://www.trendhunter.com/trends/womens-gmap2100-series.md) - [Opulent Oceanic Marquetry Timepieces](https://www.trendhunter.com/trends/slim-dherms-hippocampe.md) - [Striking Luxury Watch Designs](https://www.trendhunter.com/trends/j12-watch.md) - [Dazzling Sapphire-Crafted Timepieces](https://www.trendhunter.com/trends/richard-mille-rm-0702.md)