# Sustainable Plant-Based Bags Ganni Launches the 'Bou' Bag Made from Orange and Cacti Waste By Kanesa D | Published 2023-02-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bou-bag References: [fashionunited](https://fashionunited.com/news/fashion/ganni-unveils-new-bag-made-from-orange-and-cacti-waste/2023020852156) & [ganni](https://www.ganni.com/en-ca/home) [Ganni](https://www.trendhunter.com/trends/biofluff) has unveiled the new ‘Bou’ bag, a sustainably produced accessory made from [cacti waste](https://www.trendhunter.com/trends/mercer-rerun-sneaker) and recycled plastic. The ‘Bou’ bag debuted during Ganni's autumn/winter 2023 runway presentation at Copenhagen Fashion Week, boasting a hexagonal shape and materials from Ohoskin, an Italian fabric start-up. On the island of Sicily, where Ohoskin is based, orange and cactus farming waste are blended with recycled plastic to make [plant-based coated cloth](https://www.trendhunter.com/trends/c-collection). The Ohoskin fabric was used to create the ‘Bou’ bag, giving the accessory a stylish and sustainable edge over most. “This bag is really what Ganni is all about. We really wanted to design something that speaks to a modern luxury mindset. We wanted to create a really unique design that still carries the Ganni DNA, something that feels easy, playful, but still sophisticated. A bag made to follow you everywhere,” said Ditte Reffstrup, creative director at Ganni. Image Credit: Ganni ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 88% | Activity: 85% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Sustainable Bags:** The trend in producing bags made of cactus waste and recycled plastic has been popularized by Ganni through their 'Bou' bag. - **Plant-based Fashion:** The fashion industry is embracing plant-based materials like cactus waste to create eco-friendly clothes and accessories. - **Circular Economy:** The Ohoskin fabric made from cactus waste and recycled plastic exemplifies the circular economy trend of using waste as resources in sustainable production. ### Industries Being Reshaped - **Fashion:** The fashion industry has the opportunity to revolutionize the way clothes and accessories are made by utilizing plant-based materials to reduce environmental impact. - **Sustainability:** Businesses that prioritize sustainability have the opportunity to create products that cater to consumers who value eco-friendliness and conscious consumption. - **Circular Economy Startups:** Startups that innovate and utilize waste from industries such as agriculture and convert them into useful products will be key players in the circular economy trend. ## Related on Trend Hunter - [Plant-Based Fur Luxury Bags](https://www.trendhunter.com/trends/biofluff.md) - [Plastic-Free Circular Bags](https://www.trendhunter.com/trends/stella-mccartney-3.md) - [Climate Conscious Summer Bags](https://www.trendhunter.com/trends/baggu.md) - [Forest-Friendly Fashion Partnerships](https://www.trendhunter.com/trends/forestfriendly-fashion.md) - [Grocery Bag Runway Accessory](https://www.trendhunter.com/trends/march-packable-tote-bag.md) - [Celebratory Plant-Based Bag Designs](https://www.trendhunter.com/trends/porter-tanker.md) - [Everyday Sustainable Bags](https://www.trendhunter.com/trends/versatile-bags-for-essentials.md) - [Peach-Tonal Everyday Bags](https://www.trendhunter.com/trends/vee-collective.md) - [Banana-Made Luxury Sneakers](https://www.trendhunter.com/trends/balenciaga-4.md)