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# Single-Serve Zero-Alcohol Cocktails
Maya’s Bottled Non-Alcoholic Cocktails Replicate the Classics

By Laura McQuarrie | Published 2023-12-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/bottled-non-alcoholic-cocktail
References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2023/12/mayas-launches-non-alcoholic-rtds/) & [mayasbarlondon](https://mayasbarlondon.com/products/full-house-complete-collection-non-alcoholic-single-serve-cocktails)

![Single-Serve Zero-Alcohol Cocktails](https://cdn.trendhunterstatic.com/thumbs/521/bottled-non-alcoholic-cocktail.jpeg)

Maya’s launched a trio of bottled non-alcoholic cocktails based on three of its best-selling cocktails, and the 0% ABV products were created to replicate best-selling cocktails like an Old Fashioned, a dark rum Espresso Martini and a Picante without alcohol. Maya's FULL HOUSE shares a set of three non-alcoholic cocktails in [single-serve 125ml bottles](https://www.trendhunter.com/trends/non-alcoholic-spritz).

This 2023 launch follows a Dry January pop-up last year. “The response from the pop-up was overwhelming, and it quickly became clear this was the natural next step,” said Mariam Mahmud, Maya’s founder, “We knew the demand for convincing non-alcoholic cocktails was there, but the bar proved that we were able to address it." Knowing that a product would serve consumers better than a physical bar, the brand debuted this new collection of bottled cocktails in partnership with Kahol, an independent London-based brand specializing in [non-alcoholic spirits](https://www.trendhunter.com/trends/mock-one-nonalcoholic-spirits).

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 24% | Activity: 28% | Freshness: 19%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Non-alcoholic Cocktails:** Maya's launches a trio of bottled non-alcoholic cocktails replicating the classics, tapping into the growing trend of zero-alcohol alternatives.
- **Single-serve Packaging:** Maya's introduces single-serve 125ml bottles of its non-alcoholic cocktails, catering to the demand for convenient and portion-controlled beverages.
- **Non-alcoholic Spirits:** Maya's collaborates with Kahol, an independent London-based brand specializing in non-alcoholic spirits, highlighting the increasing interest in alcohol-free alternatives.

### Who This Affects Most

- **Beverage:** The beverage industry can leverage the trend of non-alcoholic cocktails to develop innovative and compelling alcohol-free beverage options.
- **Packaging:** The packaging industry has an opportunity to create innovative and practical solutions for single-serve packaging, catering to the growing demand for convenience.
- **Hospitality:** The hospitality industry can explore the rising popularity of non-alcoholic spirits to offer enhanced experiences and cater to diverse customer preferences.

## Related on Trend Hunter

- [Ready-to-Serve Canned Mocktails](https://www.trendhunter.com/trends/mocktails-uniquely-crafted.md)
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- [Non-Alcoholic Craft Cocktails](https://www.trendhunter.com/trends/ole-mocktails.md)
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