To celebrate the 100th birthday of the Coca-Cola bottle a special song called 'Bottlebeats' was produced. Highly skilled music producers and creative thinkers used sound waves arranged in a sequential order to form the iconic coke bottle's silhouette.
Bottlebeats is the original birthday bottle song. Creators Ogilvy & Mather Frankfurt translated the shape of the coke bottle into a different medium by limiting and compressing the audio signal. The result is an incredibly catchy and upbeat song that reflects the Coca-Cola's brand of happiness.
While Coca-Cola's bottle is 100 years young, the idea behind this celebration is to encourage everyone to share a coke on their birthday. The Bottlebeats song is available on SoundCloud so everyone can hear the song, send birthday wishes and rock out with Coca-Cola.
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