# Tropical Streetwear Editorials Bottega Veneta Boasts an Expressive Editorial for Its Pre-Fall Line By Kalin Ned | Published 2019-08-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bottega-veneta1 References: [hypebeast](https://hypebeast.com/2019/8/bottega-veneta-pre-fall-2019-h-lorenzo-lookbook) & [hlorenzo](https://www.hlorenzo.com/collections/bottega-veneta) The [Bottega Veneta](https://www.trendhunter.com/trends/orbit-flash) Pre-Fall 2019 collection made its debut with an H. Lorenzo-shot editorial. The lookbook spotlights fashion-forward contemporary pieces that present agreeable color combinations. The offerings are the artistic manifestation of creative director Daniel Lee who has experience working with luxury-focused brand Céline. A definite highlight in Bottega Veneta's release is the Speedster sneaker. The model boasts an all-white upper with a chunky bottom and a creatively exaggerated lacing system. The overall demeanor of the fashion-forward collection suggests an aura of sophistication that mixes motifs from [streetwear, sportswear, and formal wear](https://www.trendhunter.com/trends/vitesse). There is an element of deconstruction that is very potent in [Bottega Veneta's Pre-Fall 2019 capsule](https://www.trendhunter.com/trends/bottega-venetas) as well. The collection is made available to consumers on H. Lorenzo's website. Photo Credits: H. Lorenzo ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 93% | Activity: 90% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Streetwear Fashion:** Disruptive innovation opportunity: Develop sustainable and eco-friendly materials for streetwear fashion to meet the growing demand for ethical fashion. - **Deconstructed Design:** Disruptive innovation opportunity: Explore new manufacturing techniques that allow for deconstructed design elements to be incorporated into various product lines, offering unique aesthetic appeal. - **Luxury Sneakers:** Disruptive innovation opportunity: Combine luxury materials and craftsmanship with sportswear influences to create high-end sneakers that appeal to fashion-forward consumers. ### Industries Being Reshaped - **Fashion Retail:** Disruptive innovation opportunity: Integrate augmented reality (AR) and virtual reality (VR) technologies to enhance the online shopping experience and bridge the gap between physical and digital fashion retail. - **Sustainable Fashion:** Disruptive innovation opportunity: Develop innovative recycling and upcycling techniques to create new garments and accessories, reducing waste and promoting circular economy in the fashion industry. - **Luxury Goods:** Disruptive innovation opportunity: Embrace digital transformation by incorporating Internet of Things (IoT) technologies into luxury products, allowing for personalized experiences and enhanced functionality. ## Related on Trend Hunter - [Luxe Streamlined Retro Sneakers](https://www.trendhunter.com/trends/orbit-flash.md) - [Vibrant Luxurious Panelling Sneakers](https://www.trendhunter.com/trends/yellow-orbit.md) - [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md) - [Venice-Inspired Luxe Fragrances](https://www.trendhunter.com/trends/fragrance-collection-1.md) - [On-the-Road Fashion Shows](https://www.trendhunter.com/trends/louis-vuitton-prefall-2023.md) - [Nomadic Luxe Canvas Backpacks](https://www.trendhunter.com/trends/andiamo-backpack.md) - [Outdoor-Ready Luxurious Fashion Series](https://www.trendhunter.com/trends/fendi-3.md) - [Fall-Centric Dynamic Fashion Capsules](https://www.trendhunter.com/trends/undercover-5.md) - [Art-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/vitesse.md)