# Plant-Based Diverse Skincare The Botanics Collection Makes Use of the Medicinal Benefits of Plants By Mishal Omar | Published 2017-09-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/botanics References: [packagingoftheworld](http://www.packagingoftheworld.com/2017/09/botanics.html) & [r-design](http://www.r-design.co.uk/) The Botanics brand is based in London, England, and makes use of the [medicinal and beautifying power of plants](https://www.trendhunter.com/trends/weleda-facial-care) by including various botanicals in all of its skincare products. The brand's products were designed by the creative agency R Design and feature an aesthetic that combines classic [botanical illustrations](https://www.trendhunter.com/trends/advanced-botanical-kinetics) with a more contemporary twist. This reflects the premise of the brand itself, as it offers a series of [plant-based products](https://www.trendhunter.com/trends/folie) that simultaneously embody modern skincare fads. Products in the collection include a Micellar Cleanser that contains clary sage, a Microdermabrasion Polish that contains gingkgo, and cleansing creams for oily or sensitive skin that contain either hibiscus or marshmallow. The Botanics skincare brand is perfectly able to merge contemporary fads with more traditional skincare practices. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 61% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Botanical Skincare:** Opportunity for creating innovative skincare products that harness the medicinal benefits of plants. - **Plant-based Formulations:** Potential to develop plant-based skincare products that cater to modern skincare trends. - **Combining Traditional and Contemporary:** Opportunity to create skincare products that seamlessly merge traditional skincare practices with modern aesthetics. ### Industries Being Reshaped - **Beauty and Cosmetics:** The beauty and cosmetics industry can explore plant-based skincare products and formulations to meet the demand for natural and sustainable options. - **Natural Remedies:** The natural remedies industry can incorporate botanical ingredients into skincare products, leveraging the medicinal benefits of plants. - **Design and Packaging:** Design and packaging industry can create visually appealing and contemporary designs that reflect the botanical elements of skincare products. ## Related on Trend Hunter - [Results-Driven Natural Skincare](https://www.trendhunter.com/trends/britto-skin.md) - [Plant-Derived Wilderness Skincare Companies](https://www.trendhunter.com/trends/wylder-organics.md) - [Breakthrough Botanical Skincare](https://www.trendhunter.com/trends/purdori.md) - [Affordable Data-Driven Skincare](https://www.trendhunter.com/trends/boots-modern-chemistry.md) - [African Botanical Skincare](https://www.trendhunter.com/trends/lovemore.md) - [Guyanese Botanical Skincare Brands](https://www.trendhunter.com/trends/botanical-skincare-brand.md) - [Essential Hydration Skincare Collections](https://www.trendhunter.com/trends/essential-hydration-skincare.md) - [Plant-Based Indigenous Skincare Solutions](https://www.trendhunter.com/trends/swlwen-botanicals.md) - [Refillable Plant-Powered Skincare](https://www.trendhunter.com/trends/folie.md)