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# Plantable Greeting Cards
These Botanical Paperworks Cards Blossom into Wildflowers Once Buried

By Jordan M | Published 2011-01-27 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/botanical-paperworks
References: [inhabitots](http://www.inhabitots.com/plantable-eco-valentines-day-cards-bloom-as-wildflowers/) & [botanicalpaperworks](http://www.botanicalpaperworks.com/)

Every year, millions of [greeting cards](https://www.trendhunter.com/trends/holiday-can-cards) find their way into landfills, but these Botanical Paperworks cards sidestep that unfortunate fact by being plantable once they’ve served their original purpose.

Because they contain [wildflower seeds](https://www.trendhunter.com/trends/plantable-office), these cheerful and colorful cards help contribute to a greener planet while also promoting a healthy environment for bees and other important insects. On top of all that, the cards themselves are also made entirely for recycled consumer waste. Botanical Paperworks has already unveiled a [valentine’s day collection](https://www.trendhunter.com/trends/hidden-valley-ranch-holiday-card), but that is only the beginning for this ingenious product.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 50% | Activity: 77% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Eco-friendly Greeting Cards:** There is a growing trend in the market for greeting cards that are not only beautiful but also eco-friendly, providing a sustainable alternative to traditional cards.
- **Seed-embedded Products:** Incorporating seeds into various products is becoming a popular trend, offering consumers the ability to contribute to environmental sustainability by planting and growing their own plants.
- **Promoting Biodiversity:** The promotion of biodiversity and creating a healthy environment for bees and insects is a rising trend among eco-conscious consumers, with botanical paperworks cards offering a simple yet impactful way to support this cause.

### Industries Being Reshaped

- **Greeting Card Industry:** The greeting card industry has the opportunity to leverage the rising demand for eco-friendly cards, incorporating seed-embedded designs and sustainable materials to meet the needs of environmentally conscious consumers.
- **Sustainable Packaging Industry:** The sustainable packaging industry can explore collaborations with botanical paperworks and similar companies to develop innovative packaging solutions that align with the eco-friendly values of consumers while reducing waste.
- **Eco-conscious Events Industry:** The events industry, including weddings and parties, can integrate plantable greeting cards into their eco-conscious event planning approach, providing guests with a meaningful and sustainable keepsake.

## Related on Trend Hunter

- [Festive Plantable Pencils](https://www.trendhunter.com/trends/plantable-pencils.md)
- [Convenient Online Greeting Cards](https://www.trendhunter.com/trends/happy-tree-cards.md)
- [Plantable Phone Cases](https://www.trendhunter.com/trends/igreen-cover.md)
- [Eco-Friendly Pencils](https://www.trendhunter.com/trends/sprout-worlds-plantable-pencils.md)
- [Phygital Greeting Cards](https://www.trendhunter.com/trends/gift-card-greetings.md)
- [Zero-Waste Seedling Pots](https://www.trendhunter.com/trends/bough-pot.md)
- [Biodegradable Growing Kits](https://www.trendhunter.com/trends/sow-co-bonsai-tree.md)
- [Quirky eCard Platforms](https://www.trendhunter.com/trends/happiepages.md)
- [Greeting Card Kiosks](https://www.trendhunter.com/trends/greeting-card-kiosk.md)
