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# Donut-Flavored Yogurts
Yoplait and Dunkin’ Teamed Up to Create a Boston Kreme Donut Yogurt

By Katherine Pendrill | Published 2019-01-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/boston-kreme-donut-yogurt
References: [delish](https://www.delish.com/food-news/a25737089/yoplait-dunkin-boston-kreme-donut-yogurt/) & [ca.style.yahoo](https://ca.style.yahoo.com/yoplait-gets-even-sweeter-dunkin-010355127.html)

If you consistently find yourself torn between eating a healthy breakfast at home or hitting the Dunkin' drive-thru, you'll be happy to know that [Yoplait](https://www.trendhunter.com/trends/yoplait) now offers a Dunkin'-branded [Boston Kreme](https://www.trendhunter.com/trends/native-x-dunkin) Donut yogurt. With all the nutrients of yogurt and the delicious taste of donuts, this treat is the ultimate breakfast hybrid.

The new Boston Kreme Donut yogurt is part of a limited-edition Dunkin' branded Yoplait lineup. According to [General Mills](https://www.trendhunter.com/trends/decadent-yogurt-snacks), the new yogurt tastes just like the chocolate-frosted Boston Kreme donut with "a light, creamy Bavarian filling." There are also three other Dunkin' yogurt flavors to choose from, including Apple Fritter, French Vanilla Latte, and Cinnamon Coffee Roll. The latter two flavors are Yoplait Whips, meaning they have an even fluffier, mousse texture.

Image Credit: *General Mills.*

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 24% | Activity: 43% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Donut-flavored Products:** The trend of incorporating donut flavors into traditionally non-donut products presents opportunities to tap into the popularity of this beloved treat.
- **Branding Collaborations:** The partnership between Yoplait and Dunkin' to create a Dunkin'-branded yogurt demonstrates the potential for brand collaborations in the food industry.
- **Innovative Breakfast Options:** Yoplait's new Boston Kreme Donut yogurt represents an opportunity to create more innovative and exciting breakfast options beyond traditional yogurt and cereal.

### Sectors Adopting This

- **Food and Beverage:** The food and beverage industry can capitalize on the trend of donut-flavored products by creating unique and novel creations that incorporate the flavor of this beloved treat.
- **Marketing and Advertising:** Opportunities exist for marketing and advertising professionals to leverage branding collaborations, such as the partnership between Yoplait and Dunkin', to increase brand awareness and drive sales.
- **Health and Wellness:** By incorporating the flavor of donuts into products like yogurt, the health and wellness industry can create more indulgent options that still align with consumer desire for nutritious and balanced food choices.

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