# Flavorful Canned Rooibos Teas BOS Iced Tea Comes in Five Ready-to-Drink Flavors By Michael Hemsworth | Published 2018-05-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bos-iced-tea References: [preparedfoods](https://www.preparedfoods.com/articles/121208-bos-brands-announces-us-launch-of-bos-iced-tea) & [bosbrands](https://www.bosbrands.com/en/) Hot and cold teas are gaining traction amongst consumers looking for a lighter refreshment option, so brands are responding with options like the BOS Iced Teas. Crafted from [premium Rooibos tea](https://www.trendhunter.com/trends/rooibos-chocolate-bar) sourced in South Africa, the [canned iced teas](https://www.trendhunter.com/trends/kace) are naturally caffeine free, organic, vegan-friendly and Non-GMO Project Verified. The teas come in five [flavor options including 'Lemon,'](https://www.trendhunter.com/trends/just-ice-tea-lewies-lemon) 'Yuzu,' 'Peach,' 'Berry' and 'Lime & Ginger,' which make them a refreshing prepackaged drink option for consumers of all age ranges to enjoy. The BOS Iced Teas are vibrantly branded to make them instantly recognizable on the shelf, while the company itself is focused to sustainability; the brand will plant and maintain a tree for every 2,000 cans that are sold. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 24% | Activity: 67% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Flavored Canned Teas:** Opportunity to create innovative and unique flavor combinations in canned tea products. - **Organic and Vegan-friendly Beverages:** Potential for disruptive innovation in the organic and vegan beverage market. - **Sustainable Packaging:** Opportunity to develop environmentally-friendly and sustainable packaging solutions for canned beverages. ### Industries Being Reshaped - **Beverage Industry:** The beverage industry can explore new flavor profiles and target health-conscious consumers with canned tea offerings. - **Organic Food and Beverage Industry:** The organic food and beverage industry can capitalize on the growing demand for organic and vegan-friendly canned beverages. - **Packaging Industry:** The packaging industry can develop sustainable packaging solutions to meet the demand for eco-friendly canned beverages. ## Related on Trend Hunter - [Health-Conscious Iced Teas](https://www.trendhunter.com/trends/hrbvor-1.md) - [Branded Effervescent Tea Drinks](https://www.trendhunter.com/trends/cold-brew-sparkling-iced-teas.md) - [Revitalizing Botanical Beverages](https://www.trendhunter.com/trends/botanical-infusions.md) - [Plant-Powered Tea-Like Beverages](https://www.trendhunter.com/trends/cult-botanical-infusions.md) - [Canned Purple Iced Teas](https://www.trendhunter.com/trends/purple-iced-tea.md) - [Refreshing Iced Tea Lines](https://www.trendhunter.com/trends/refreshing-iced-tea1.md) - [Wine-Inspired Cold Brew Teas](https://www.trendhunter.com/trends/kaytea-sparkling-rosay.md) - [Thirst-Quenching Canned Teas](https://www.trendhunter.com/trends/liquid-death-ice-teas.md) - [Caffeine-Free Summer Refreshments](https://www.trendhunter.com/trends/twinings-fruit-coolers.md)