# Housemade Tuna Salad Sandwiches Erbert & Gerbert’s is Adding the New Bornk Tuna Sandwich By Katherine Pendrill | Published 2024-02-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bornk-tuna-sandwich References: [qsrmagazine](https://www.qsrmagazine.com/news/erbert-gerberts-launches-bornk-tuna-sandwich-for-limited-time/) & [erbertandgerberts](https://www.erbertandgerberts.com/sandwiches/bornk/)  The much-loved sandwich chain [Erbert & Gerbert’s](https://www.trendhunter.com/trends/disrupter-sandwich) recently announced that it would be launching a new Bornk Tuna Sandwich for the [Lenten season](https://www.trendhunter.com/trends/tartar-sauce), Released as part of the brand's SEAsonal limited-time menu, the new Bornk Tuna Sandwich will be available exclusively during Lent, running from February 12th to March 31, 2024. The tasty new sandwich features a housemade tuna salad, which is chocked full of flaky tuna, onions, celery, and mayo. The tuna salad is then paired with garden-fresh tomatoes and crisp lettuce on freshly baked bread. As Erbert & Gerbert’s President Eric Wolfe said in a recent press release, "We recognize that lent is a special time for many of our guests, and we wanted to provide a delicious and satisfying option that fits their dietary preferences. The Bornk Tuna Sandwich embodies our commitment to quality ingredients and adventurous tastes." Image Credit: Erbert & Gerbert’s ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 3% | Activity: 5% | Freshness: 21% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Seasonal Menu Innovation:** Expanding seasonal menus with unique limited-time offerings can enhance customer satisfaction and drive repeat visits. - **Housemade Ingredient Focus:** Introducing housemade ingredients in menu items can differentiate brands and appeal to consumers seeking quality and authenticity. - **Lenten Season Promotions:** Creating exclusive promotions for Lenten season items can attract a niche market and boost sales during specific periods. ### Where This Applies - **Fast Casual Restaurants:** Incorporating housemade ingredients in fast-casual restaurant menus can resonate with consumers seeking fresh and personalized dining experiences. - **Food Service Industry:** Expanding seasonal menu offerings in the food service industry can cater to changing consumer preferences and drive innovation in culinary creations. - **Limited-time Offerings Sector:** Implementing exclusive promotions for seasonal products in the limited-time offerings sector can create buzz and urgency among consumers, leading to increased foot traffic and sales. ## Related on Trend Hunter - [Lent-Friendly Tuna Subs](https://www.trendhunter.com/trends/spicy-tuna-sub.md) - [Vegan-Friendly Tuna Sandwiches](https://www.trendhunter.com/trends/plantbased-tuna-sandwiches.md) - [Elevated QSR Fish Sandwiches](https://www.trendhunter.com/trends/bojangler-deluxe.md) - [Fiery Flavor-Packed Sub Sandwiches](https://www.trendhunter.com/trends/spicy-sandwiches.md) - [Saucy Buffalo Sandwiches](https://www.trendhunter.com/trends/disrupter-sandwich.md) - [Mad-to-Order Lobster Salad Sandwiches](https://www.trendhunter.com/trends/lobster-salad-sub.md) - [Wild-Caught Cod Sandwich](https://www.trendhunter.com/trends/baked-cod-sandwich.md) - [Rotisserie Chicken Sandwich Lineups](https://www.trendhunter.com/trends/the-rotisserie-revolution.md) - [Limited-Edition Pulled Pork Sandwiches](https://www.trendhunter.com/trends/erbert-gerberts-porkwich.md)