# Online Love for London Mayor I Did Not Vote For Boris By Cowbag | Published 2008-05-20 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/borisjohnson References: [ididntvoteforboris](http://www.ididntvoteforboris.co.uk) London has a new mayor, and the story of how he got elected is very interesting. A ton of people thought it would be funny to vote for someone called Boris Johnston (see video); in fact, so many that he actually got in! The web is alive with sites dedicated to Boris or Bo Jo. The blog roll is really rather impressive and demonstrates the [viral nature](https://www.trendhunter.com/trends/the-friendship-bus) of the scenario. It really does illustrate the power of a [good sense of humour](https://www.trendhunter.com/trends/axe-campaign)! Already he has banned the consumption of alcohol on [the tube](https://www.trendhunter.com/trends/londons-cycleway-network), which is a very good idea indeed. In ad off way, you have got to kind of love him, as the video shows: I can't believe I shared that in public!.. A few great sites: ididntvoteforboris.co.uk - photos of women, men, children, dogs (my dog, Fungus the Boneyman is pictured) united in the fact they did not vote for Boris! boriswatch.com - sells celebratory Boris hoodies boriswatchers.blogspot.com - celebrates the great BJ's every move! borisborisboris.com - general random information about London's mayor ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 9% | Activity: 2% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### What Makes This Trend Stand Out - **Viral Political Campaigns:** Disruptive innovation opportunity: Develop online platforms and viral marketing strategies to capitalize on the popularity of humorous political campaigns. - **Celebrity Politicians:** Disruptive innovation opportunity: Create merchandise and online communities to engage and monetize the fan base of celebrity politicians. - **Online Political Activism:** Disruptive innovation opportunity: Build online platforms that empower individuals to express their political opinions and unite around a common cause. ### Sectors Adopting This - **Election Campaign Management:** Disruptive innovation opportunity: Develop advanced digital tools and analytics to optimize political campaigns and engagement strategies. - **E-commerce and Merchandise:** Disruptive innovation opportunity: Introduce innovative e-commerce platforms and personalized merchandise to capitalize on the fan culture around politicians. - **Social Media and Community Platforms:** Disruptive innovation opportunity: Create social media and community platforms tailored for political engagement to facilitate activism and foster online discussions. ## Related on Trend Hunter - [British Beer Voting Campaigns](https://www.trendhunter.com/trends/brixton-brewery-yes-we-cans-campaign.md) - [Novelty Polling Websites](https://www.trendhunter.com/trends/funnypoll.md) - [Unique Urban Event Hires](https://www.trendhunter.com/trends/private-hire.md) - [Boomer-Focused Voter Advertisements](https://www.trendhunter.com/trends/groom-a-boomer.md) - [Alcohol-Free Underground Campaigns](https://www.trendhunter.com/trends/bakerl00.md) - [City-Themed Luxury Fashion Campaigns](https://www.trendhunter.com/trends/back-to-the-city.md) - [Civic-Led Buy Local Campaigns](https://www.trendhunter.com/trends/love-local.md) - [Public Transit-Themed Swimwear](https://www.trendhunter.com/trends/transport-for-london-and-budgy-smuggler.md) - [Expanding City Cycle Paths](https://www.trendhunter.com/trends/londons-cycleway-network.md)