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# Wine-Infused Chocolate Eggs
Marks & Spencer Offers a Boozy Chocolate Egg for the Upcoming Holiday

By Kalin Ned | Published 2019-03-18 | Special
Source: Trend Hunter, https://www.trendhunter.com/trends/boozy-chocolate
References: [elitedaily](https://www.elitedaily.com/p/mands-proseggo-easter-egg-is-made-with-your-favorite-italian-white-wine-chocolate-16955466) & [edinburghlive](https://www.edinburghlive.co.uk/best-in-edinburgh/shopping/marks-spencer-selling-pink-prosecco-15990226)

U.K. grocery retailer [Marks & Spencer](https://www.trendhunter.com/trends/valentines-day-chocolates-1) is launching a lushly decorated boozy chocolate egg for Easter this season. The offering is hand-decorated in a mesmerizing way and it is designed by Katy Patino.

The product presents a hollow shell that is made with raspberry milk chocolate, blackcurrant, and Prosecco. The glaze boasts a "shimmery red and pink" nuance that is bound to capture attention, while its swirly texture adds an artistic component to it. Playfully dubbed the 'Proseggo Easter Egg,' the treat is surprisingly affordable at just about $6.65 USD.

There are many delicious products on the market that honor Easter, however, Marks & Spencer's offering boasts a number of details that will set it apart from its competitors on the shelf. One is the mesmerizing aesthetic, while the other is the [boozy chocolate infusion](https://www.trendhunter.com/trends/aleppo-chilli-cherry-easter-egg).

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 10% | Activity: 32% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) > [Holiday](https://www.trendhunter.com/holiday)

## Key Themes

### What's Driving This Trend

- **Boozy Chocolate Products:** Marks & Spencer's wine-infused chocolate egg represents a trend towards boozy chocolate products.
- **Eye-catching Easter Packaging:** The mesmerizing aesthetic of Marks & Spencer's Proseggo Easter Egg represents a trend towards eye-catching Easter packaging.
- **Affordable Artisanal Treats:** Marks & Spencer's Proseggo Easter Egg represents a trend towards affordable artisanal Easter treats.

### Who This Affects Most

- **Food and Beverage:** The food and beverage industry can explore the trend of creating unique Easter treats like Marks & Spencer's Proseggo Easter Egg.
- **Retail:** The retail industry can adapt and adopt the trend of eye-catching Easter packaging to create attractive displays and increase sales.
- **Hospitality:** The hospitality industry can incorporate boozy chocolate products like Marks & Spencer's Proseggo Easter Egg into their dessert and cocktail menus to offer new and exciting options to patrons.

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