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# Small Business-Supporting Contests
Staples Launches Boost My Biz, Targeted at Canadian Businesses

By Kalin Ned | Published 2023-07-26 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/boost-my-biz
References: [staples](http://staples.ca/boost-my-biz) & [newswire](https://www.newswire.ca/news-releases/staples-canada-launches-boost-my-biz-contest-30-000-in-prizing-up-for-grabs-to-fuel-canadian-small-businesses-838257698.html)

![Small Business-Supporting Contests](https://cdn.trendhunterstatic.com/thumbs/511/boost-my-biz.jpeg)

[Staples Canada](https://www.trendhunter.com/trends/boost-my-biz-contest) has launched the Boost My Biz contest, an initiative that aims to support [small businesses in Canada](https://www.trendhunter.com/trends/mastercard-x-pier-five-small-business-fund) by providing them with funding and access to tools and resources.

The Boost My Biz contest offers a chance to win prize packages valued at $5,000 in three categories: Tech, Printing, and Furniture & Supplies. Small businesses with less than 25 employees, located in Canada, and offering products or services to Canadian end users are eligible to enter. The contest closed on July 15th and the winners will be announced in October 2023.

Staples also supports small businesses through their Staples Preferred program, offering exclusive perks—from rewards to services, dedicated support from account managers and product specialists, next-day delivery options, and deeper savings on workplace essentials.

Image Credit: Staples Canada

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 14% | Activity: 34% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Small Business Support:** The Boost My Biz contest demonstrates a growing trend of businesses providing support to small businesses through funding and resources.
- **Industry-specific Contests:** The launch of Boost My Biz showcases a trend of businesses offering contests targeted at specific industries, such as Tech, Printing, and Furniture & Supplies.
- **Exclusive Perks for Businesses:** Staples' Staples Preferred program exemplifies a trend of businesses providing exclusive perks and benefits to small businesses, including rewards, dedicated support, and deeper savings.

### Industries Being Reshaped

- **Retail:** Staples' Boost My Biz contest and Staples Preferred program are disruptive innovation opportunities for the retail industry to support and engage with small businesses.
- **Technology:** The Tech category in the Boost My Biz contest presents a disruptive innovation opportunity for the technology industry to provide funding and resources to small businesses.
- **Printing and Office Supplies:** The Printing and Furniture & Supplies categories in the Boost My Biz contest open up disruptive innovation opportunities for the printing and office supplies industry to support and empower small businesses.

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