# Anti-Nausea Maternity Drinks Healthy Mama's 'Boost It Up!' is a Morning Sickness Solution By Laura McQuarrie | Published 2015-11-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/boost-it-up References: [healthymamabrand](http://healthymamabrand.com/products/boost-it-up-pregnancy-energy-drink/) In order to help expectant mothers overcome morning sickness and other issues during pregnancy, Healthy Mama developed 'Boost It Up!' as an anti-nausea energy drink. Knowing that morning sickness can sometimes plague women during pregnancy all day long, the energy drink was developed as a safe alternative to coffee and traditional energy drinks. The caffeine-free solution provides a pick-me-up boost that's rich in protein, vitamins, fiber and electrolytes. In order to ensure the best quality and taste possible, flavors like Pom Cherry and Mango with Ginger were created without the use of any artificial sweeteners, flavors, preservatives or gluten. While these drinks are targeted at pregnant women, they healthy beverages would be of just as much benefit for the rest of a family to consume. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 21% | Activity: 47% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Anti-nausea Drinks:** Develop anti-nausea drinks for people undergoing chemotherapy and other treatments that cause nausea. - **Energy Drinks for Specific Ailments:** Create energy drinks that cater to specific ailments like headaches, migraines, or chronic pain. - **Healthy Drinks for Specific Demographics:** Develop healthy drinks for demographic groups with specific nutritional needs like seniors or athletes. ### Sectors Adopting This - **Maternity Products:** Maternity products can expand beyond traditional items and focus more on wellness and health during pregnancy. - **Functional Beverages:** Functional beverages that cater to specific needs and health conditions will continue to grow in demand. - **Nutritional Supplements:** Companies that create nutritional supplements can focus on developing tailored solutions for specific groups of people. ## Related on Trend Hunter - [Pregnancy-Related Nausea Gummies](https://www.trendhunter.com/trends/nausea-gummies.md) - [Maternity-Supporting Snack Lines](https://www.trendhunter.com/trends/nutrizoe.md) - [Convenient Postpartum Snacks](https://www.trendhunter.com/trends/support-snacks.md) - [Prenatal Smoothie Mixes](https://www.trendhunter.com/trends/prenatal-smoothie-organic-valley.md) - [Anti-Hangover Drinks](https://www.trendhunter.com/trends/morning-fresh.md) - [Naturally Energizing Drinks](https://www.trendhunter.com/trends/go-mate-drinks.md) - [Alternative Energy Drinks](https://www.trendhunter.com/trends/avvika.md) - [Functional Electrolyte Energy Drinks](https://www.trendhunter.com/trends/unwell-energy-drinks.md) - [Morning Energy Drinks](https://www.trendhunter.com/trends/morning-energy-drink.md)