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# Perforated Sock-Like Sneakers
The adidas YEEZY BOOST 350 V3 Arrives in an 'Alien' Colorway

By Amy Duong | Published 2019-08-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/boost-350-v3
References: [hypebeast](https://hypebeast.com/2019/8/adidas-yeezy-boost-350-v3-alien-pricing-details) & [instagram](https://www.instagram.com/yeezymafia/?utm_source=ig_embed)

[adidas](https://www.trendhunter.com/trends/idoso-boost)' latest version of the iconic YEEZY BOOST 350 V3 sneaker model arrives in a colorway entitled 'Alien' and it marks the third installment of the ongoing YEEZY BOOST 250 series. The new model boasts a high cut silhouette that is made up of a one-piece sock structure throughout the uppers using the tight-fitted [Primeknit fabric](https://www.trendhunter.com/trends/arctic-night).

The uppers are decorated with a camo-style 'Alien' contrasting pattern as well as a perforated area referencing the Three Stripes as branding details. The lacing system is weaved into the uppers, going seamlessly through the Primeknit material for a sleek overall design language. All of this sits on top of a [full-length BOOST midsole](https://www.trendhunter.com/trends/adidas-unveils-climacool) foundation and is founded out with a clear rubber outsole.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 65% | Activity: 43% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Sock-like Sneakers:** Developing more comfortable sock-like sneakers can disrupt the traditional sneaker market.
- **'alien' Colorway:** Using unique and unconventional colorways like 'Alien' can appeal to consumers who want to stand out and disrupt the market with bold designs.
- **One-piece Uppers:** Designing one-piece uppers made of tight-fitted fabric can revolutionize the way sneakers are made and provide a seamless fit for customers.

### Industries Being Reshaped

- **Footwear Industry:** The footwear industry can innovate by creating more unconventional and comfortable designs like these perforated sock-like sneakers and testing unique colorways.
- **Fashion Industry:** The fashion industry can incorporate more streetwear and sneaker culture into their designs, and create distinctive clothing lines to complement the sneaker industry's unique fashion trends.
- **Sporting Goods Industry:** The sporting goods industry can design sneakers that cater to athletes who struggle with traditional sneaker designs by implementing one-piece, form-fitting sneaker uppers that also perform well during high-impact activities.

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