# Police Tasing Commercials The BooneOakley Bojangles Ads Show That Food Comes First By Tiana Reid | Published 2010-06-21 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/booneoakley-bojangles References: [adweek.blogs](http://adweek.blogs.com/adfreak/2010/06/stop-what-youre-doing-and-go-to-bojangles.html) & [bojangles](http://www.bojangles.com/) The BooneOakley Bojangles commercial suggests that 'Bo Time' comes before everything else. This is the ad agency's first [series of advertisements](https://www.trendhunter.com/trends/big-chicken-big-dip-energy) for the [fast food joint](https://www.trendhunter.com/trends/cheeky-maccas) and they have stuck to familiar script of grumbling stomachs that end up wreaking havoc in order to get to the nearest [Bojangles restaurant](https://www.trendhunter.com/trends/bojangles-breakfast-bowl). For example, the police officers tase the criminal without a second thought at the end of the segment. Check out the video for the BooneOakley Bojangles commercial at the links provided. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 13% | Activity: 85% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### Why This Trend Is Growing - **Food-focused Advertising:** Opportunity to disrupt traditional advertising by emphasizing the importance of food in commercials. - **Narrative-driven Marketing:** Opportunity to create impactful ads that tell a story and engage the audience. - **Humorous Campaigns:** Opportunity to use humor as a strategy to captivate viewers and make the brand more memorable. ### Industries Being Reshaped - **Fast Food:** Opportunity for fast food chains to explore creative and entertaining ways to market their products. - **Advertising:** Opportunity for ad agencies to experiment with unique concepts that can capture consumers' attention. - **Law Enforcement Equipment:** Opportunity for companies in the law enforcement equipment industry to promote their products through unconventional marketing collaborations. ## Related on Trend Hunter - [Spooky Drive-Thru Experiences](https://www.trendhunter.com/trends/boojangles.md) - [Comforting Oat Bar Ads](https://www.trendhunter.com/trends/campaign-for-bobos.md) - [Football-Inspired Fast-Food Packaging](https://www.trendhunter.com/trends/big-bo-box-lineup.md) - [Hand-Breaded Chicken Bites](https://www.trendhunter.com/trends/bo-bites.md) - [Comical Love-Inspired Food Ads](https://www.trendhunter.com/trends/burger-king-loveinspired-ads.md) - [Cake-Themed Commercials](https://www.trendhunter.com/trends/kfc-thailands-birthday-ad.md) - [Fruity Biscuit-Based Cobblers](https://www.trendhunter.com/trends/boberry-cobbler.md) - [Savory Fruit-Infused Waffle Meals](https://www.trendhunter.com/trends/bojangles-chicken-and-boberry-waffles.md) - [Burger Ad Campaigns](https://www.trendhunter.com/trends/burger-kings-new-campaign.md)