# Experiential Bookstore Vacations The Open Book Airbnb Lets You Stay and Work at a Bookstore By M | Published 2015-08-28 | World Source: Trend Hunter, https://www.trendhunter.com/trends/book-shop References: [brit.co](http://www.brit.co/scotland-airbnb-wigtown-the-open-book/?utm_source=feedly&utm_medium=rss&utm_campaign=scotland-airbnb-wigtown-the-open-book) & [airbnb](https://www.airbnb.ca/) If you're looking a holiday a little bit out of the ordinary and you love to read, then the book-themed holiday might be just what you need as a vacation. Stepping outside of the work-free vacation mantra, this holiday lets you [stay above a bookstore](https://www.trendhunter.com/trends/xixi-goldmye-bookstore) and also spend time working in it. If you love literature and find yourself at your most relaxed state when you are surrounded by it, then the Bookshop Holiday might be something worth looking into. The venue is operated through [Airbnb](https://www.trendhunter.com/trends/santa-claus-cabin) and located in Wigtown, Scotland. The Open Book is the name of the venue where guests are invited to stay above the shop and also work 40-hour weeks downstairs at the storefront. While working on holiday might seem like a drag, if being surrounded by books is appealing to you it might not feel like work at all. Guests are able to use bikes provided to explore the town, are encouraged to blog about the experience and receive a discounted rate to stay at the equivalent of $24 US a night. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 55% | Activity: 91% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel) ## Key Themes ### Why This Trend Is Growing - **Experiential Travel:** The rise of book-themed holidays offers an opportunity for travel companies to create unique, immersive experiences centered around literary themes. - **Workation:** The concept of working while on vacation presents a disruptive innovation opportunity for companies that cater to professionals seeking a work-life balance. - **Community-based Tourism:** The Open Book Airbnb highlights the growing demand for community-based tourism experiences, where travelers can actively participate in local businesses and contribute to the community. ### Industries Being Reshaped - **Hospitality:** Hotels and vacation rental platforms can capitalize on the growing trend of experiential book-themed holidays by offering unique and themed accommodations to cater to book lovers. - **Travel:** Travel agencies and tour operators can incorporate book-themed vacations as part of their offerings, providing curated experiences for literature enthusiasts. - **Co-working Spaces:** Co-working space providers can tap into the trend of workation by creating dedicated spaces within popular destinations to cater to professionals who want to combine work and leisure. ## Related on Trend Hunter - [Quiet Book-Inspired Getaways](https://www.trendhunter.com/trends/reading-retreat-package.md) - [Rustic Cottage-Core Staycations](https://www.trendhunter.com/trends/the-dairy.md) - [Immersive Book Club Retreats](https://www.trendhunter.com/trends/camp-unwritten.md) - [BookTok Travel Experiences](https://www.trendhunter.com/trends/ef-ultimate-break-1.md) - [Book-Themed Bar Concepts](https://www.trendhunter.com/trends/book-bar-toronto.md) - [Thriller Novel Hotel Experiences](https://www.trendhunter.com/trends/tempo-by-hilton-times-square.md) - [Open-Air Libraries](https://www.trendhunter.com/trends/ikea-billyotheque.md) - [Fantasy Book Vacation Tours](https://www.trendhunter.com/trends/fourth-winginspired.md) - [Santa Claus-Inspired Hotels](https://www.trendhunter.com/trends/santa-claus-cabin.md)