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# Iconic Literary Charts
Jared Fanning's Book Infographic Illustrates the 10 Most Read Books Ever

By Kevin Young | Published 2012-05-23 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/book-infographic
References: [holykaw.alltop](http://holykaw.alltop.com/the-top-10-most-read-books-in-the-world) & [jaredfanning](http://www.jaredfanning.com/)

This book infographic created by Illustrator Jared Fanning is entitled 'Top 10 Most Read Books in the World.'

If you haven't yet found some [books to read for the summer](https://www.trendhunter.com/trends/reading-is-a-treat), consider choosing a few from this infographic that illustrates top reads from across the world. The number on the vertical side of the graph represents the number of book copies sold in millions. The world's number one read is the Holy Bible with a staggering amount of readers. The list is comprised of authors such as J.K Rowling, Paolo Coelho, Dan Brown, Anne Frank and more.

The number of novels read are based on the [number of copies sold](https://www.trendhunter.com/trends/bookfave) so although some books are placed higher in rank than others, they might not have been read as much. Take a look through this book infographic to see how many of these books you can check off your list.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 21% | Activity: 69% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### Key Themes Behind This Trend

- **Book Infographics:** Creating interactive and visually engaging infographics to showcase popular books and reading trends.
- **Bestselling Books:** Identifying and analyzing the most popular books worldwide based on sales and readership.
- **Literary Rankings:** Developing comprehensive rankings and charts to highlight the popularity of books and authors.

### Where This Applies

- **Publishing:** Opportunity for publishing companies to use infographics to promote and market bestseller books.
- **Data Visualization:** Creating innovative data visualizations for the literary industry to enhance reader engagement and understanding.
- **Market Research:** Utilizing book sales data and readership analytics to inform marketing strategies for publishers and authors.

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