# Enchanted Castle Window Displays The Bonpoint Store Spreads Christmas Magic By Tia Clarke | Published 2012-11-18 | Special Source: Trend Hunter, https://www.trendhunter.com/trends/bonpoint-christmas-display References: [en.vogue.fr](http://en.vogue.fr/fashion/fashion-news/diaporama/bonpoint-spreads-their-christmas-magic/10570) These fantastical fairytale images are from the [magical festive displays](https://www.trendhunter.com/trends/gucci-snow-globe) at children's fashion store Bonpoint in Paris. The classic children’s brand dressed its store in this enchanting whimsical design inspired by scenes from [Disney](https://www.trendhunter.com/trends/la-fort-secrte) classic Beauty and the Beast. Every corner of the store is filled with these mysterious scenes, making it a wonderland for young children at Christmas. It’s sure to get en Vogue Parisian mothers flocking to the store for festive favors. Owners say the store evokes an enchanted castle, packed with an exclusive selection of clothing and toys handpicked by Bonpoint. For those sweet-toothed children, Bonpoint will hold special workshops for little ones on how to decorate their own Pierre Hermé macaroon boxes. C’est fantastique! ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 80% | Activity: 82% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) ## Key Themes ### What Makes This Trend Stand Out - **Whimsical Window Displays:** Create captivating and magical displays that transport customers into a fantasy world. - **Themed Retail Experiences:** Incorporate immersive themes into retail spaces to enhance customer engagement and create memorable experiences. - **Exclusive and Handpicked Selections:** Curate a collection of unique and carefully selected products to provide customers with a sense of exclusivity and luxury. ### Sectors Adopting This - **Children's Fashion:** Innovate in the children's fashion industry by creating captivating and magical retail experiences that resonate with young customers and their parents. - **Retail Design and Visual Merchandising:** Disrupt the retail design and visual merchandising industry by incorporating whimsical and immersive themes into store displays to attract and engage customers. - **Confectionery and Gourmet Gifts:** Explore disruptive opportunities in the confectionery and gourmet gifts industry by offering workshops or personalized experiences that appeal to customers seeking unique and indulgent products. ## Related on Trend Hunter - [Exclusive Upscale Holiday-Edition Pop-Ups](https://www.trendhunter.com/trends/the-magical-house-of-chanel.md) - [Immersive Holiday Experiences](https://www.trendhunter.com/trends/immersive-holiday-experience.md) - [Theater-Inspired Children's Stores](https://www.trendhunter.com/trends/billie-le-kid1.md) - [Enchanting Kid's Beauty Boxes](https://www.trendhunter.com/trends/kids-beauty.md) - [Building Block Window Displays](https://www.trendhunter.com/trends/louis-vuitton-lego-christmas-display.md) - [Fashion Brand Christmas Ads](https://www.trendhunter.com/trends/chanel-winter-tale.md) - [Cashmere-Centric Pop-Ups](https://www.trendhunter.com/trends/loro-piana-x-harrods.md) - [Annual Summer Pop-Ups](https://www.trendhunter.com/trends/lucky-collection.md) - [Playful Hide-And-Seek Holiday Campaigns](https://www.trendhunter.com/trends/chaumets-holiday-2025.md)