# Eco-Friendly Meat Packaging Coveris' Nextrus Boneless Shrink Bags Boast Sustainable Properties By Katherine Pendrill | Published 2017-01-13 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/boneless-shrink-bags References: [packworld](http://www.packworld.com/package-type/bagspouches/boneless-shrink-bags-protect-meat-products-while-showing-them) & [coveris](http://www.coveris.com/wp-content/uploads/2016/10/Coveris_Nextrus_Release_PackExpo_2016_10-19-16_FINAL.pdf) Last fall, Coveris announced the debut of Nextrus Boneless Shrink Bags as an [eco-friendly alternative to traditional meat packaging](https://www.trendhunter.com/trends/meatcrafters). While the packaging does not appear any different than other shrink bags upon first glance, it actually allows for a tighter fit that means less packaging is needed per item. The Nextrus Boneless Shrink Bags are made from newly engineered resins that ensure a tighter seal around various meat products. This seal helps to reduce leaks, provide protection against punctures and lock in freshness. The packaging also features a premium gloss that allows for superior clarity and visibility. However, most importantly, the tighter seal means that [less packaging is needed per product](https://www.trendhunter.com/trends/seal-n-flip-packaging), thereby making the new shrink bags a sustainable alternative to other packaging options. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 74% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Sustainable Packaging:** The use of eco-friendly and tighter fitting shrink bags reduces the amount of packaging required per product, offering a sustainable packaging option. - **Engineered Resins:** The use of newly engineered resins creates a tighter seal around meat products, reducing leaks, providing puncture protection, and ensuring freshness. - **Premium Clarity and Visibility:** The Nextrus Boneless Shrink Bags feature a premium gloss that promotes superior clarity and visibility of the packaged meat products. ### Sectors Adopting This - **Food Packaging:** The sustainable and tight-fitting shrink bags offer the food packaging industry an opportunity to enhance their eco-friendly practices. - **Meat Processing:** The use of engineered resins in shrink bags presents an innovative opportunity for the meat processing industry to improve their packaging and product quality. - **Packaging Manufacturing:** The development of premium gloss shrink bags with superior clarity and visibility opens up new possibilities for the packaging manufacturing industry to create visually appealing and functional packaging solutions. ## Related on Trend Hunter - [Meat Packaging Reduction Initiatives](https://www.trendhunter.com/trends/sainsburys-beef-mince-products.md) - [Recyclable Vacuum-Sealed Meat Packaging](https://www.trendhunter.com/trends/beef-mince-packaging.md) - [Paper-Based Packaging Advancements](https://www.trendhunter.com/trends/monoflex-fibre-plus.md) - [3-in-1 Meal Packaging Solutions](https://www.trendhunter.com/trends/hot-to-go-packs.md) - [Freshness-Enhancing Lamb Packaging](https://www.trendhunter.com/trends/sainsburys-2.md) - [Resealable Lettuce Packaging](https://www.trendhunter.com/trends/sensei-farms.md) - [Paper-Made Shrink Wrap Packaging](https://www.trendhunter.com/trends/traywrap.md) - [Vacuum-Sealed Meat Products](https://www.trendhunter.com/trends/minced-meat-products.md) - [Sustainable Medical Packaging](https://www.trendhunter.com/trends/coveris-1.md)