# Bow-Shaped Fragrance Bottles Viktor & Rolf's BONBON Perfume Has a New Look for the Holidays By Malika Renee Butss | Published 2015-10-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bonbon-perfume References: [chiclaunches](http://chiclaunches.com/viktor-rolf-bonbon-perfume-will-definitely-make-to-your-christmas-list/) & [bergdorfgoodman](http://www.bergdorfgoodman.com/Viktor-Rolf-NMX-LE-BONBON-SWAROVSKI/prod114060002/p.prod) Just ahead of the holidays, design duo Viktor Horsting and Rolf Snoeren of Viktor & Rolf have relaunched their popular BONBON perfume. With a brand new look, the [holiday edition](https://www.trendhunter.com/trends/maison-francis-kurkdjian) of this feminine perfume is covered in [Swarovski](https://www.trendhunter.com/trends/tote-bag-and-juice) crystals. The BONBON perfume was released last year and gained major success following the brand's iconic Flowerbomb fragrance. Celebrating pleasure and self-indulgence, the BONBON perfume was well-received among many women in North America as well as Europe. This popularity makes the holiday relaunch a joyous occasion for most fashion fans though it isn't much of a surprise. The brand new BONBON perfume features Swarovski crystals embedded into its pink bow-shaped bottle, while the fragrance itself remains unchanged with caramel notes complemented by aromas of orange, peach and mandarin. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 67% | Activity: 37% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Crystal-encrusted Fragrance Bottles:** Opportunity for creating luxury fragrance bottles adorned with Swarovski crystals to add a touch of glamour and exclusivity. - **Holiday Edition Perfumes:** Opportunity to create limited-edition fragrances specifically designed for holiday seasons to attract consumer interest and boost sales. - **Scent-matching Jewelry:** Opportunity to develop jewelry pieces that complement and enhance the fragrance experience, creating a multi-sensory luxury product. ### Where This Applies - **Perfume:** The perfume industry can explore innovative bottle designs and limited-edition releases to captivate consumers and generate excitement. - **Jewelry:** Jewelry designers can collaborate with fragrance brands to create scent-matching accessories that enhance the overall fragrance experience. - **Luxury Goods:** Luxury brands can utilize Swarovski crystals and unique packaging materials to create high-end, collectible fragrance editions, targeting affluent consumers. ## Related on Trend Hunter - [Perfume Bottle Ornaments](https://www.trendhunter.com/trends/perfume-bottle-ornaments.md) - [Perfume-Inspired Wine Bottles](https://www.trendhunter.com/trends/chloe-wine-collection.md) - [Ring-Shaped Fragrance Bottles](https://www.trendhunter.com/trends/vera-wang-love.md) - [Fragrance-Integrated Fashion Accessories](https://www.trendhunter.com/trends/bright-crystal.md) - [Boundary-Blurring Perfume Capsules](https://www.trendhunter.com/trends/perfumery-methods.md) - [Electric Floral Fragrances](https://www.trendhunter.com/trends/dauphinette-369-eau-de-parfum.md) - [Crystal Bottled Luxury Fragrances](https://www.trendhunter.com/trends/sauvage-elixir.md) - [Fashion-Inspired Amber Fragrances](https://www.trendhunter.com/trends/dior-new-look.md) - [Perfumery Tradition-Inspired Fragrances](https://www.trendhunter.com/trends/boudoir.md)