# Couture Streetwear Captures The Bon Magazine Issue 16 Editorial Stars an Urban Franziska Muller By Meghan Young | Published 2012-05-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bon-magazine-issue-16 References: [fashiongonerogue](http://fashiongonerogue.com/franziska-muller-andreas-ohlund-bon-16/) & [bon.se](http://bon.se/) The Bon Magazine Issue 16 editorial may look like it centers around a trailer trash thug, but upon closer inspection, a person will soon perceive couture pieces eclectically styled with [Adidas](https://www.trendhunter.com/trends/clot-and-adidas-1) high tops and full-back hats. Pleather skirts are layered on top of baggy jeans, designer purses are paired with yellow sneakers and modern mullets are complemented with experimental eyeshadows for looks that break boundaries and sets new standards. Captured by Andreas Öhlund, a photographer based in Stockholm, Sweden, the Bon Magazine Issue 16 editorial is set in a studio complete with a small trailer, plastic-covered loungers and cardboard flooring. It stars newcomer model Franziska Müller. Stylist Naomi Itkes pulled pieces from [Givenchy](https://www.trendhunter.com/trends/mask-fit-red-cushion), [G-Star Raw](https://www.trendhunter.com/trends/anatomic-denim) and more. The looks were finished by hairstylist Erika Svedjevik and makeup artist Anya de Tobon. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 89% | Activity: 62% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Couture Streetwear:** There is a growing opportunity to combine high-end fashion with streetwear apparel to create unique and boundary-pushing looks. - **Eclectic Styling:** As consumers embrace individuality and originality in fashion, there is an opportunity for stylists to mix and match unexpected pieces for edgy looks. - **Experimental Makeup:** There is a trend in exploring avant-garde makeup looks to complement bold and daring fashion choices. ### Industries Being Reshaped - **Fashion:** There is an opportunity in the fashion industry to create and market boundary-pushing looks that combine high-end fashion with streetwear apparel. - **Beauty:** As experimental makeup gains popularity, there is an opportunity for the beauty industry to create and market products and tutorials that cater to this trend. - **Photography:** As fashion trends become more visually bold and daring, there is a growing demand for skilled photographers who can capture and showcase these looks in creative and compelling ways. ## Related on Trend Hunter - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Avant-Garde High Streetwear](https://www.trendhunter.com/trends/hm-x-glenn-martens.md) - [Futuristic Statement Fashion](https://www.trendhunter.com/trends/the-future-is-not-set.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Sporty Fashion Spring Campaigns](https://www.trendhunter.com/trends/1000-back.md)