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# Crystal Gem Bottles for Charity
$1 Million Bombay Sapphire Revelation

By Rose A. Valenta | Published 2008-02-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/bombay-sapphire-revelation
References: [luxist](http://www.luxist.com/2008/02/11/bombay-sapphires-revelation/) & [luxist](http://www.luxist.com/2008/02/11/bombay-sapphires-revelation/)

Karim Rashid designed five elegant bottles in the shape of enormous jewels for the [Bombay Sapphire Revelation Collection](https://www.trendhunter.com/trends/sculptural-glass-bottles). Gerrard designed the diamond and sapphire caps, [Baccarat](https://www.trendhunter.com/trends/sauvage-elixir) is the crystal, and the drink inside is Bombay Sapphire gin. Each bottle is priced at $200,000, making the entire collection worth $1 million.

Near the end of March 2008, each jeweled crystal bottle will be prominently displayed at a New York, London, Dubai, and Singapore airport. The purchaser will also receive a year's supply of Bombay Sapphire gin. Proceeds will benefit The [Smile Train](https://www.trendhunter.com/trends/cat-cafe-beds) charity.

Now, you can go on eBay and find a fine collection of Charles Shaw (Two Buck Chuck) Cabernet for less, but hey, this is headed for Sotheby's next year, right?

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 76% | Activity: 96% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Crystal Bottles:** There is a market for luxury, high-end crystal bottles for alcoholic beverages, especially for limited edition and exclusive collections.
- **Charitable Marketing Campaigns:** Companies can attract consumers and promote their brand by partnering with charity organizations and donating a share of the proceeds to a good cause.
- **Celebrity-designed Products:** Collaborating with famous designers or personalities to create exclusive products can create interest among collectors and consumers, as well as generating brand awareness and buzz.

### Sectors Adopting This

- **Luxury Alcoholic Beverages:** Manufacturers of high-end, premium alcoholic beverages can create exclusive and limited edition crystal bottles for their products, attracting affluent consumers and collectors.
- **Non-profit Organizations:** Charity organizations can collaborate with companies to create marketing campaigns or products that align with their mission and raise funds to support their programs.
- **Design and Branding Agencies:** Agencies specialized in brand strategy, design, and marketing can offer their services to companies looking to create exclusive products or campaigns, connecting them with renowned designers and creating a unique value proposition.

## Related on Trend Hunter

- [Sculptural Glass Bottles](https://www.trendhunter.com/trends/sculptural-glass-bottles.md)
- [Art-Printed Gin Bottles](https://www.trendhunter.com/trends/bombay-sapphire-2.md)
- [Ultra-Rare Whiskey Sets](https://www.trendhunter.com/trends/dekant-acclaim-collection.md)
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- [Limited Crystal Cognac](https://www.trendhunter.com/trends/505-edition-branson.md)
- [Expensive Whiskey Sales](https://www.trendhunter.com/trends/emerald-isle-whiskey.md)
- [Luxury Rapper-Approved Cognacs](https://www.trendhunter.com/trends/505-edition-branson-cognac.md)
- [Luxe Car-Inspired Bottle Designs](https://www.trendhunter.com/trends/the-macallan-horizon.md)
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