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# Cinematic Seaside Photoshoots
Bois Flotte by Peter Coulson Likens Models to Striking Driftwood

By Meghan Young | Published 2012-11-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bois-flotte-by-peter-coulson
References: [fashionising](http://www.fashionising.com/pictures/b--living-drift-wood-33784.html) & [peter-coulson.au](http://www.peter-coulson.com.au/)

The photo series titled Bois Flotte by Peter Coulson, a photographer based in Kilsyth South, Australia, which means 'drift wood' in French, is a stunning grayscale photoshoot by the ocean. [Dramatic and cinematic](https://www.trendhunter.com/trends/alessandro-micheles), the breathtaking setting, which is all sky, sand and sea, accentuates the [gorgeous gowns being showcased](https://www.trendhunter.com/trends/houghton-x-albright). All designed by Vergara, the patterns are like mirrors of the cloudy skies above.

Starring Natascha Verkaik, Milica Vujic and Sarah Deng, Bois Flotte by Peter Coulson turns them into more than just models. As Fashionising beautifully notes, "Submerged in sand or sitting solitary amoungst it, [they are] more like [beautiful beach-combed objects](https://www.trendhunter.com/trends/voile-blanche), just waiting to be discovered and tucked into the pocket of a passer by."

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 33% | Activity: 40% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Grayscale Photography:** The rising popularity of grayscale photography presents opportunities for photographers to create visually striking and timeless images.
- **Oceanic Photoshoots:** There is a growing trend for photoshoots by the ocean, offering photographers the chance to capture the dramatic scenery and create captivating visuals.
- **Fashion as Art:** The concept of turning fashion models into artistic elements within a photoshoot opens up opportunities for innovative collaborations between fashion designers and photographers.

### Where This Applies

- **Photography:** The photography industry can explore innovative techniques and concepts inspired by the rising trends in grayscale photography and oceanic photoshoots.
- **Fashion:** Fashion designers can collaborate with photographers to create avant-garde photoshoots that blur the lines between fashion and art.
- **Tourism and Travel:** The tourism industry can leverage the trend of oceanic photoshoots to promote destinations with picturesque coastal landscapes as ideal locations for fashion shoots and editorial work.

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