# Popped Lily Seed Snacks Bohana is Reinventing an Ancient Superfood Snack for a Modern Audience By Laura McQuarrie | Published 2018-03-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bohana References: [projectnosh](https://www.projectnosh.com/food-wire/2018/bohana-launches-new-line-popped-water-lily-seeds/) & [bohanalife](https://bohanalife.com/pages/shop) Popped water lily seed snacks have been consumed in India for thousands of years, but this better-for-you version of [puffed cheese snacks](https://www.trendhunter.com/trends/corn-free-popcorn) is just beginning to make its way to the North American market thanks to brands like Bohana. Bohana is reinventing the healthy superfood snack for modern consumers with flavor-focused varieties like Wild White Cheddar, Himalayan Pink Salt and Soulful Spice. The puffed snacks are air popped for a light and crunchy texture, which only serves to make their [protein-packed benefits](https://www.trendhunter.com/trends/highprotein-chips) all the more appealing to consumers. On top of this, the snacks are [free of the top eight allergens](https://www.trendhunter.com/trends/freezedried-snack1) and directly support the farmers working in Bihar, India, who source the water lily seeds, with fair wages and an ethical, collaborative supply chain. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 79% | Activity: 91% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Popped Lily Seed Snacks:** Opportunity to capitalize on the growing demand for healthy and protein-packed snacks by reinventing ancient superfoods. - **Flavor-focused Varieties:** Disruptive innovation opportunity to create exciting and unique flavors in the healthy snack market. - **Ethical Supply Chain:** Chance to differentiate by establishing a transparent and fair supply chain that supports farmers and promotes ethical practices. ### Industries Being Reshaped - **Healthy Snack:** The healthy snack industry can explore incorporating ancient superfoods like popped lily seeds to provide innovative and nutritious options for health-conscious consumers. - **Food Manufacturing:** Food manufacturers can seize the opportunity to create unique flavors and textures in the snack aisle by developing popped water lily seed snacks. - **Fair Trade:** The fair trade industry can expand its offerings by supporting ethical supply chains that directly benefit farmers and producers of ancient superfoods. ## Related on Trend Hunter - [Cheesy Puffed Pea Snacks](https://www.trendhunter.com/trends/vegan-cheezy-cheddar-pops.md) - [Regenerative Snack Puffs](https://www.trendhunter.com/trends/chocho-puffed-snack.md) - [High-Protein Pea Chips](https://www.trendhunter.com/trends/origin-nutrition.md) - [Artisanal Popcorn Snacks](https://www.trendhunter.com/trends/pops-praiseworthy-popcorn.md) - [Puffy Plant-Based Snacks](https://www.trendhunter.com/trends/peatos-puffs.md) - [Vegetable-Based Snack Puffs](https://www.trendhunter.com/trends/snackin-for-you.md) - [Cruciferous Snack Puffs](https://www.trendhunter.com/trends/baked-puffs.md) - [Chickpea-Based Crunchy Snacks](https://www.trendhunter.com/trends/chickpea-puff.md) - [Grain-Free Naan Pretzels](https://www.trendhunter.com/trends/naan-pretzels.md)