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# Easter-Themed Protein Powders
BodyTech Peeps Whey Protein Isolate Comes in Two Flavors

By Michael Hemsworth | Published 2023-03-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/bodytech-peeps-whey-protein-isolate
References: [drugstorenews](https://drugstorenews.com/news-briefs?created_1=2023-03-23T12%3A57%3A57) & [vitaminshoppe](https://www.vitaminshoppe.com/p/bodytech-whey-protein-isolate-rich-chocolate-3-lb-powder/vs-2534)

![Easter-Themed Protein Powders](https://cdn.trendhunterstatic.com/thumbs/501/bodytech-peeps-whey-protein-isolate.jpeg)

The [BodyTech Peeps](https://www.trendhunter.com/trends/creatine-beadlets) Whey Protein Isolate is being launched with springtime in mind to help athletes and health-conscious consumers alike enjoy the flavors of the season in an alternative way.

The protein powder is an officially licensed product that aims to capture the familiar flavor of [Peeps marshmallows](https://www.trendhunter.com/trends/milk-bone-peeps) and provide athletes with a decidedly indulgent way to round out their workouts. The protein powder features 25-grams of protein per serving along with one-gram of fat and one-gram of sugar to make a great way to enjoy the taste of the treats in a lifestyle-conscious way. The product comes in Marshmallow and Chocolate Marshmallow flavors

The BodyTech Peeps Whey Protein Isolate is being sold in 1.5 and three-pound containers priced at $39.99 and $64.99, respectively. The product is arriving at [Vitamin Shopper](https://www.trendhunter.com/trends/lean-body) locations, but will only be available through June.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 51% | Activity: 55% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Seasonal Protein Powders:** Creating protein powders that capture the flavors of different seasons can be a disruptive innovation opportunity
- **Indulgent Protein Powders:** Developing protein powders that provide an indulgent way to round out workouts can be a disruptive innovation opportunity
- **Licensed Protein Powders:** Creating officially licensed protein powders can be a disruptive innovation opportunity

### Sectors Adopting This

- **Fitness and Sports Industry:** Developing protein powders that cater to the fitness and sports industry can be a potential opportunity
- **Food and Beverage Industry:** The food and beverage industry can innovate on protein powders to introduce seasonal and indulgent flavors
- **Licensing Industry:** The licensing industry can explore partnerships with supplement companies to create officially licensed products

## Related on Trend Hunter

- [Easter-Themed Protein Snack Boxes](https://www.trendhunter.com/trends/easter-collection-box.md)
- [Vibrant Springtime Marshmallow Treats](https://www.trendhunter.com/trends/peeps-easter-products.md)
- [Marshmallow-Flavored Milks](https://www.trendhunter.com/trends/peeps-sweet-marshmallow-milk.md)
- [Flavorful Marshmallow Easter Treats](https://www.trendhunter.com/trends/peeps-easter.md)
- [Easter Chocolate Protein Bars](https://www.trendhunter.com/trends/grenade-soft-core-creme-egg-protein-bar.md)
- [Candy Bar Protein Powders](https://www.trendhunter.com/trends/c4-whey-protein.md)
- [Marshmallow-Flavored Dog Biscuits](https://www.trendhunter.com/trends/milk-bone-peeps.md)
- [Cereal-Flavored Protein Powders](https://www.trendhunter.com/trends/sixstar-100-whey-protein-plus.md)
- [Co-Branded Easter Marshmallow Confections](https://www.trendhunter.com/trends/marshmallow-confections.md)
