# Accessible Weightlifting Fitness Programs Les Mills' New Regimen is Called BODYPUMP HEAVY By Kalin Ned | Published 2025-10-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bodypump-heavy References: [lesmills](https://www.lesmills.com/fit-planet/media/the-new-workout-of-the-decade-introducing-bodypump-heavy/)  [Les Mills](https://www.trendhunter.com/trends/les-mills-reformer), a global provider of [group fitness programs](https://www.trendhunter.com/trends/expertled-training-programs), has introduced a new regimen titled BODYPUMP HEAVY. This program is designed as an evolution of the company's established BODYPUP strength training class. BODYPUMP HEAVY shifts the focus from the high-repetition format of the original offering a tempo-based approach that emphasizes slower, more controlled lifting movements. The program is structured to be conducted in a group setting led by a certified instructor, with the stated objectives of allowing participants to concentrate on proper technique, handle heavier weights, and build lean muscle mass. Les Mills positions its BODYPUMP HEAVY program as a solution for fitness facilities to meet growing member interest in strength training while mitigating common barriers such as intimidation on the gym floor or a lack of technical knowledge. Initial data from a trial conducted in the company's own gyms indicated a high level of participant satisfaction and a strong likelihood of continued engagement with the program. Image Credit: Les Mills ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 37% | Activity: 38% | Freshness: 51% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Tempo-based Strength Training:** Slow and controlled lifting movements present a shift from high-repetition workouts, opening avenues for personalized strength-building regimens. - **Technique-focused Fitness Programs:** Emphasizing proper technique over sheer volume can democratize weightlifting, reducing intimidation for gym newcomers. - **Inclusive Group Exercise Formats:** Group settings led by certified instructors foster community engagement while addressing technical knowledge gaps in strength training. ### Industries Being Reshaped - **Fitness Program Development:** The evolving landscape of strength training programs presents opportunities for creating novel workouts tailored to specific demographics. - **Gym Equipment Manufacturing:** As demand for heavier lifting in communal settings rises, the need for adjustable and user-friendly weightlifting equipment grows. - **Certified Fitness Instruction:** The emphasis on certified instructors offers potential for expanded educational services and certifications in strength training. ## Related on Trend Hunter - [Modern Reformer-Infored Fitness Experiences](https://www.trendhunter.com/trends/les-mills-reformer.md) - [Cutting-Edge Workout Experiences](https://www.trendhunter.com/trends/cuttingedge-workout-experiences.md) - [Feedback-Informed Performance-Driven Pilates Programs](https://www.trendhunter.com/trends/strong-pilates1.md) - [Group Training Program Partners](https://www.trendhunter.com/trends/group-training-programs.md) - [Signature Group Training Programs](https://www.trendhunter.com/trends/group-training-program.md) - [AI-Powered Fitness Content Platforms](https://www.trendhunter.com/trends/aipowered-fitness-content.md) - [Intentional Strength Programs](https://www.trendhunter.com/trends/the-foundation.md) - [Results-Driven Fitness Programs](https://www.trendhunter.com/trends/30-day-booty-boost.md) - [Weightlifting Curriculum-Enhanced Platforms](https://www.trendhunter.com/trends/club-platform.md)