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# Exfoliating Body Wash Concentrates
Everist Improves the Exfoliating Body Wash Concentrate Formula

By Kalin Ned | Published 2023-01-24 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/body-wash-concentrates
References: [helloeverist](https://helloeverist.com/products/the-exfoliating-body-wash-concentrate)

Eco-minded personal care brand [Everist](https://www.trendhunter.com/trends/fragrancefree) boasts a new and improved formula for its Body Wash Concentrate. Equipped with exfoliating powers, the Exfoliating Body Wash Concentrate packs "more than 25% glycerin and biodegradable bamboo charcoal particles." This, of course, makes it a fully multi-tasking product that delivers numerous benefits to the skin and even intensifies the protection of the skin barrier.

The Exfoliating Body Wash Concentrate includes a blend of five essential oils, including bergamot, orange, rosemary, clary sage and peppermint. Everist maintains that its formula features "more than 50% skincare ingredients" and that it provides targeted care because the blend is three times more concentrated. The product is offered in a compact, "carry-on size" tube made out of 100% recycled aluminum.

Image Credit: Everist

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 79% | Activity: 88% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Eco-friendly Personal Care:** Everist's Exfoliating Body Wash Concentrate showcases a trend towards eco-friendly personal care products.
- **Multi-tasking Skincare:** The Exfoliating Body Wash Concentrate's ability to exfoliate and protect the skin barrier demonstrates a trend towards multi-tasking skincare products.
- **Concentrated Formulas:** Everist's three times more concentrated formula in the Exfoliating Body Wash Concentrate highlights a trend towards concentrated skincare products.

### Sectors Adopting This

- **Personal Care:** Everist's introduction of the eco-friendly and multi-tasking Exfoliating Body Wash Concentrate highlights innovation opportunities in the personal care industry.
- **Green Beauty:** The Exfoliating Body Wash Concentrate's use of sustainable and biodegradable ingredients presents innovation opportunities in the growing Green Beauty industry.
- **Travel-sized Toiletries:** Everist's use of 100% recycled aluminum for the compact size tube in the Exfoliating Body Wash Concentrate suggests innovation opportunities in the travel-sized toiletries market.

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